Digital Human Platform Siaran Langsung dening Baidu Online Network Technology Beijing

Karya Digital Human Platform Siaran Langsung dening Baidu Online Network Technology Beijing minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Teknologi Seluler, Aplikasi lan Piranti Alus.

PerakSeluler· 2023

Digital Human Platform Siaran Langsung

dening Baidu Online Network Technology Beijing

Klien: Baidu Online Network Technology. Beijing

Pemenang A' Design Award Perak ing Kategori Seluler

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Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Digital Human Platform Siaran Langsung

Digital Human yaiku platform siaran langsung sing dibangun nganggo teknologi kecerdasan buatan. Platform iki nyengkuyung produksi manungsa digital, pambangunan ruang siaran langsung, lan interaksi antarane manungsa lan komputer. Penyiar AI nyiarake tanpa mandheg suwene patlikur jam saben dina, saengga ora mbutuhake staf ing panggonan lan studio fisik. Gambaran saben penyiar bisa diatur miturut kabutuhan supaya cocog karo identitas merek. Adegan virtual sing maneka warna bisa ngurangi biaya pambangunan lan nampilake atribut produk sarta konsep merek. Tujuane yaiku ngurangi biaya lan angele siaran langsung.

Pangakuan

Babagan A' Design Award Perak

Digital Human Platform Siaran Langsung menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Digital Human Platform Siaran Langsung dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Digital Human Platform Siaran Langsung iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This is a new live broadcast platform, relying on AI technology to realize digital human production, live room construction, human computer interaction. With full time digital human automatic live, it aims to reduce operating costs and difficulty of live broadcasting, eliminate manpower and site restrictions. Al anchors continuously broadcast live for 24 hours a day, providing effective help to increase GMV and fan stickiness.
Tag: Live broadcast platform, AI anchors, Automatic live
Teknologi Produksi: Relying on AI cloud rendering, computing power and digital vision technology, the framework paradigm of AI broadcast room is constructed. By creating AI anchors with real feelings and customizing unique brand IP with expressive features, multimodal intelligent interaction can be realized. Diversified live scenarios reduce construction costs and build rich content forms to improve transmission efficiency.
Tantangan Desain: Thanks to AI cloud rendering, computing power and digital vision technology, it helps audiences get real live broadcast experience, fully integrate into the atmosphere of live broadcast and become participants in live broadcast through the construction of expressive brand IP, multimodal intelligent interaction, and panoramic display of diversified live broadcast scenes. The live fully completes the practice from human consciousness in the virtual dimension.
Riset: With the further development of Internet technology, the webcast users continue to rise, and the webcast industry has a huge market development space. However, there are many drawbacks of traditional live broadcasting, like the uneven level of anchors, the long gap period of live broadcasting, live broadcasting venues and operating personnel costs. To solve such pain points, AI livestreaming emerges to help the transformation and development of the new era economy with intelligent solutions.
Inspirasi: The development of the epidemic and the maturity of technology accelerate the production and delivery of online digital content. The multidimensional integrated development trend of global economy, market and commodity has helped the digital transformation of the live streaming industry, and accelerated the rapid development and commercial realization of the digital live streaming industry.
Durasi Proyek: Live on Baidu App in December 2022
Alur Operasi: According to aesthetic preferences and brand images, it supports customization of AI anchor image to form an unique brand IP. With mild attitude and real performance, it provides a real view through fun, emotional and intelligent interaction mode. The diversified live scenes quickly realize the intelligent output of scene language, commodity sales, marketing activities, etc., present product attributes and brand concepts, and enhance theme substitution and the attraction to audience.