Gamma Bank Pribadi by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award Perunggu in Desain Mewah Competition Category.

PerungguMewah· 2023

Gamma Bank Pribadi

by Victor Weiss

Client: Victor Weiss

A' Design Award Perunggu Winner in Mewah Category

52,089

Verified Award Winner

Verify Award Status for #147498

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Colors

The Design

About Gamma Bank Pribadi

Gamma minangka bank pribadi sing dirancang minangka klub undangan khusus kanggo manajemen kasugihan. Keanggotan diwenehake liwat metodologi lan evaluasi aset kang rinci. Desain iki ngajeni titik sentuh klasik saka bank kuno lan nambahake fasilitas modern. Karya iki kalebu penamaan, strategi merek, identitas visual, pangembangan produk, arsitektur lan desain grafis. Saben anggota anyar nampa paket khas kanthi dhuwit logam emas sing mbukak Klub Gamma, sakothak cerutu lan pena rhodium. Tujuwane yaiku njaga interaksi manungsa ing masyarakat digital.

The Recognition

About the A' Design Award Perunggu

Gamma Bank Pribadi menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Gamma Bank Pribadi dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Gamma Bank Pribadi nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tags: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Design Challenge: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Research: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Inspiration: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Project Duration: The project was initiated in April 2019, and was concluded in June 2020.

Read the Press Release