Ghaffari Booth Pameran by Mohammad Hakiminia is a highly esteemed winner of the very prestigious 2025 A' Design Award Perak in Desain Arsitektur Pameran Dagang, Interior lan Pameran Competition Category.
PerakPameran Dagang· 2025
Ghaffari Booth Pameran
Client: Ghaffari Chemical Industries Corp.
A' Design Award Perak Winner in Pameran Dagang Category
Verified Award Winner
Verify Award Status for #171011The Design
About Ghaffari Booth Pameran
Ghaffari yaiku booth pameran sing dirancang kanggo perusahaan industri kimia. Booth iki nyakup 400 meter persegi ing Hall 6 Pusat Pameran Internasional Tehran. Tembok televisi gedhe dipasang ing sadawane sumbu utama papan kasebut lan nampilake maneka warna konten merek. Layar kasebut dipasang rada mlebu, sing ndefinisi maneh wates antarane booth lan koridor umum sarta mbentuk area transisi kaya panggung. Bagean sumbu sing isih ana dadi lawang mlebu utama. Booth iki uga duwe ruang studio kanggo demonstrasi produk, area wawancara, lan papan fotografi.
The Recognition
About the A' Design Award Perak
Ghaffari Booth Pameran menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Ghaffari Booth Pameran dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Ghaffari Booth Pameran iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By recessing the TV wall, the boundary between the booth and the public corridor was redefined, creating a stage-like area that acted as a transitional space. This strategic move also ensured that the remaining portion of the primary axis functioned as the primary entrance to the booth.
- Dimensions & Packaging
- The exhibition booth for Ghafari Chemical Industries was a 400-square-meter project located in Hall 6 of the Tehran International Exhibition Center
- Tags
- Ghaffari, Exhibition, Design, Architecture
- Production Technology
- The core idea of the project was to place a large TV wall along the primary axis of the site. This screen serves as a dynamic visual element for presenting the brand’s diverse content.
- Design Challenge
- The main design challenge is how to create a space that not only meets the functional requirements of an exhibition booth but also incorporates the spatial qualities of an inviting environment for two distinct audience groups—sometimes with conflicting needs—within a unified and cohesive design
- Research
- • A studio-like space for product testing and new product demonstrations
• An area for interviews
• A designated spot for photo opportunities and brand engagement - Inspiration
- The primary design challenge was to create a space that could simultaneously attract general visitors and high-profile clients.
- Project Duration
- The project started in January 2025 in Tehran and finished in January 2025 in Tehran, and was exhibited in Tehran International Exhibition in January 2025.
- Operation Flow
- On its sixtieth anniversary, Ghafari chemical industries underwent a significant transformation, including rebranding, revamping its visual identity and packaging, and launching new products, all of which needed to be highlighted at the exhibition.
- Patents
- -
- Image Credits
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