Teli Tiee Pemuter Cerita by Leijing Zhou is a highly esteemed winner of the very prestigious 2025 A' Design Award Wesi in Desain Produk Bayi, Bocah lan Anak Competition Category.
WesiProduk Bayi· 2025
Teli Tiee Pemuter Cerita
by Leijing Zhou
Client: Zhejiang University
A' Design Award Wesi Winner in Produk Bayi Category
Verified Award Winner
Verify Award Status for #172605The Design
About Teli Tiee Pemuter Cerita
Teli Tiee minangka pemuter crita sing dirancang kanggo interaksi antarane bocah-bocah lan wong tuwa. Telung jinis blok unsur crita dilebokake ing alur, lan piranti kasebut ngrasakake saben kombinasi lan muter crita sing cocog. Tuas digeser menyang tengen kanggo ngganti crita lan menyang kiwa kanggo ngrekam crita anyar. Crita sing wis direkam diproses nganggo kecerdasan buatan lan diowahi dadi crita bergambar sing bisa dibagekake. Awak piranti digawe saka plastik lan kayu, lan dilengkapi karo near field communication, Bluetooth, lan layar elektronik.
The Recognition
About the A' Design Award Wesi
Teli Tiee Pemuter Cerita menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Teli Tiee Pemuter Cerita dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Teli Tiee Pemuter Cerita diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Teli Tiee is a story-player designed for intergenerational interaction between children and the elderly.
Equipped with three types of story elements blocks, the elderly and kids can listen colorful stories by combining different blocks. Stories come from system presets and elderly-shared ones. The elderly can share their stories or co-create new stories with kids. Recorded stories, processed by AI, are uploaded to the database and turned into illustrated stories for sharing. - Dimensions & Packaging
- 300mm*180mm*184mm
- Tags
- Inter-generational interaction, Story player, Emotional design
- Production Technology
- The main body of the product is made of plastic and wood to ensure the safety of children. The product contains NFC, electronic screen, bluetooth and other modules to ensure the realization of product functions.
- Design Challenge
- The primary creative and research challenge was to bridge the generational gap through a single product. Designing for two distinct user groups-the elderly with their need for self-expression and reminiscence, and children with their demand for engaging and educational play-required a delicate balance. Technologically, integrating AI for story processing and illustration generation while ensuring friendliness for non-tech-savvy users was a significant hurdle.
- Research
- The methodology involved analyzing the needs of both groups through interviews and observations. Interviews were conducted with elderly people and children to understand their behaviors, preferences, and pain points in communication. Observation was also carried out in community settings where inter-generational interactions occurred. Research tools included questionnaires, voice recorders for interviews, and note-taking.
- Inspiration
- In modern society, with the increasing prevalence of inter-generational families, there is a growing need for effective communication channels between the elderly and children. Observing that the elderly often find solace in reminiscing about their past experiences, while children are naturally drawn to the vivid and imaginative world of picture-book stories, we were inspired to create Teli Tiee.We use emotional and inclusive design principles to complete the design and use AI to process the story content.
- Project Duration
- The project started in April 2023 in China and finished in August 2023 in China
- Operation Flow
- When using the story machine, press the on key to start the device. According to the guidance, put story elements blocks into the groove, and the system senses and plays the story of the combination. Users can pull the lever to the right to switch to the next story, and to the left to record and upload their stories.
- Team Members
- Xinmiao Shen
Leijing Zhou
Xiaotong Guan
Menghan Li
Xiaofei Gong
Yuqi Wei
Jinjie Li
Qianyi Wang
Zihan Zhang
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