Si Shengsheng Set Hadiah Magnet dening Peng Gao, Mian Wu and Yixuan Wu

Karya Si Shengsheng Set Hadiah Magnet dening Peng Gao, Mian Wu and Yixuan Wu minangka pemenang sing diajeni banget saka A' Design Award Wesi 2026 sing bergengsi ing Kategori Kompetisi Desain Cinderamata.

WesiCinderamata· 2026

Si Shengsheng Set Hadiah Magnet

dening Peng Gao, Mian Wu and Yixuan Wu

Klien: The China Media Group Spring Festival Gala

Pemenang A' Design Award Wesi ing Kategori Cinderamata

4,693

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #174634

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Si Shengsheng Set Hadiah Magnet

Si Shengsheng iku set hadiah magnet sing digawe kanggo Festival Musim Semi Tiongkok lan Taun Ula. Set iki isine papat stiker kulkas, lan saben stiker nggawa berkah sing beda-beda, kayata kabegjan, kasugihan, lan senengé panganan enak. Ing budaya Tiongkok, ula nglambangake pembaharuan lan kesinambungan liwat siklus alamiah hibernasi lan mbrodholi kulite. Desain iki nggabungake ula karo ruyi, lambang tradisional kabegjan, ngowahi kewan sing diwedeni dadi maskot sing grapyak. Stiker-stiker iki bisa ditempelake ing sembarang permukaan magnetik lan ditata kanthi bebas.

Pangakuan

Babagan A' Design Award Wesi

Si Shengsheng Set Hadiah Magnet menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Si Shengsheng Set Hadiah Magnet dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Si Shengsheng Set Hadiah Magnet diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The Refrigerator Sticker Gift Set features four charming versions of Si Shengsheng, the mascot of the China Central Television Station's 2025 Spring Festival Gala, celebrating the Year of the Snake. Inspired by the traditional Chinese ruyi, a ceremonial object symbolizing good fortune, the main character has been reimagined as a lively little turquoise snake. This set includes four distinct designs, each representing a joyful blessing: happiness, wealth, and the cheerful spirit of foodie.
Ukuran & Kemasan: 250*250*30
Tag: Refrigerator Sticker Gift Set，Chinese Spring Festival，Mascot Snake
Teknologi Produksi: CNC,Stamping manufacturing, Epoxy resin coating
Tantangan Desain: The snake is often perceived as a fearsome creature, making it a challenge to transform it into a culturally rich and auspicious New Year gift. By merging the snake with the form of the ruyi, we created a theme of "Auspiciousness and Endless Vitality." The head design incorporates elements from the earliest known ruyi artefact, a Tang dynasty gilt ruyi, with its cloud-shaped tip reinterpreted as the head contour and spiral facial ornament. Additional features such as the brows, eyes, and nose were inspired by the bronze snake from the renowned Sanxingdui site. Each design detail is grounded in archaeological evidence and reimagined through contemporary visual language, with a playful and endearing transformation of form.
Riset: This design draws on desktop research and artefact studies. We explored serpent worship in Chinese tradition and analysed snake-related artefacts and the evolution of the ruyi motif. The Sanxingdui bronze serpent and the Famen Temple ruyi were chosen as key references. Field research at the Palace Museum informed our understanding of ruyi ornamentation and craftsmanship, which were then translated into decorative elements for the snake’s body in the design.
Inspirasi: The core of this design lies in transforming the traditionally unwelcomed image of the snake into a festival mascot and a New Year gift. In Chinese culture, the snake, due to its natural cycles of hibernation and shedding, symbolises renewal and the continuity of life. Drawing inspiration from ritual objects associated with traditional serpent worship, the design merges the form of the snake with that of the ruyi, creating a mascot and gift set.
Durasi Proyek: The project began in Zhuhai in September 2024 and was completed in Beijing in January 2025. It was subsequently exhibited and sold in Beijing, Shanghai, and 35 other cities across China, and was also presented as a gift to the United Nations Headquarters in New York and Tokyo University.
Alur Operasi: The Refrigerator Sticker Gift Set is designed primarily as a New Year gift. The recipient opens the package and peels the backing off each sticker. The stickers are then applied to any magnetic surface, such as a refrigerator door, iron door, or a dedicated magnetic display wall. The four designs can be arranged freely in any combination according to personal preference. Compact yet culturally meaningful, the set functions not only as a decorative item but also as a collectible object, offering the recipient a versatile and lasting way to celebrate the festive season.
Anggota Tim: Design director: Peng Gao
Main designer: Mian Wu
Main designer: Yixuan Wu
Product designer: Shuai Gong
Design assistant: Hejia Chen
Design assistant: Zihong Zhao
Design assistant: Yiting Chen
Design manager:Xu liang
Kredit Gambar: #1: Photographer Evan, Variations, 2025
#2: Photographer Evan, Variations, 2025
#3: Photographer Evan, Variations, 2025
#4: Photographer Evan, Variations, 2025