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Xfun Platform Desain Kemasan by Aiit Peking University

Xfun Platform Desain Kemasan by Aiit Peking University is a highly esteemed winner of the very prestigious 2026 A' Design Award Perak in Desain Produk Digital Competition Category.


PerakProduk Digital· 2026

Xfun Platform Desain Kemasan

by Aiit Peking University

Client: Advanced Institute of Information Technology, Peking University

A' Design Award Perak Winner in Produk Digital Category

23,365

Verified Award Winner

Verify Award Status for #180331

Colors

The Design

About Xfun Platform Desain Kemasan

Xfun yaiku platform sing didhukung kecerdasan buatan kanggo desain kemasan. Platform iki nggabungake pembuatan konsep, panyuntingan online lan output siap cetak ing sawijining alur kerja. Merek, desainer lan tukang cetak bisa kerja bareng wiwit saka brief pisanan nganti produksi pungkasan. Basis pengetahuan sing wis kabangun ing njero platform nyakup kothak karton, kemasan fleksibel lan label, dene manajemen warna CMYK lan simulasi tekstur bahan njaga asile tetep ana ing sajroning standar produksi nyata. Antarmuka modular nglumpukake fitur pembuatan, setelan parameter lan pustaka bahan kanggo nyendhakake siklus desain lan ngurangi biaya.

The Recognition

About the A' Design Award Perak

Xfun Platform Desain Kemasan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Xfun Platform Desain Kemasan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Xfun Platform Desain Kemasan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Xfun, an AI powered platform for the packaging design industry, addresses the lengthy cycles, high costs, and cumbersome revision processes common in traditional workflows. By integrating creative conception, online editing, and print ready output, it enables efficient collaboration among small and medium sized brands, designers, and packaging printers. Through a structured layout and professional tools, the platform ensures a smooth, controllable journey from initial brief to final production.
Tags
Intelligent Packaging Design Platform, AI Powered Packaging Concept Generation, Online Editing, Print Ready Output, Modular Interface, Efficient Delivery, Diverse Material Options, Human Computer Collaboration
Production Technology
Xfun deeply integrates knowledge bases of materials and production processes specific to the packaging industry, covering structural specifications and print compatibility requirements for mainstream formats including paperboard boxes, flexible packaging, and labels. It also supports CMYK color management and material texture simulation, ensuring that AI generated designs adhere rigorously to real world production standards.
Design Challenge
The challenge was merging packaging industry knowledge with AI. To address this, the team has built knowledge bases and developed AI models, ensuring results are creatively compelling and compliant with printing and manufacturing standards. Moreover, Xfun actively bridges the data pipeline between design and production, creating a closed loop system from creative conception to print delivery. This resolves core issues around output controllability, cost efficiency, and real world implementation.
Research
With the rise of new consumer brands and agricultural product electronic commerce, the demand for fast, low cost, and high quality packaging design has surged. Yet traditional workflows rely on repetitive manual communication and prototyping, failing to meet the need for rapid market entry. Xfun leverages intelligent methods to optimize the design workflow, which bridges the gap between creative conception and production, helping small and medium sized brands improve their competitiveness.
Inspiration
Xfun upholds a design philosophy that equally prioritizes professional tools and exceptional user interaction. The interface embraces minimalism, where purple as the main color, accented with black and gray for key buttons and interactive elements, provides intuitive visual guidance to assist users in focused, efficient operation. Moreover, micro interactions, gradient light and shadow, and linear icons convey technological sophistication and reliability without compromising on practicality.
Project Duration
The project started in March 2024.
Operation Flow
A modular interface clearly displays functional zones such as AI generation, parameter setting and material library. An optimized information hierarchy highlights primary buttons, naturally guiding users through the core workflow of requirement input, parameter adjustment, and result generation. Linear icons like custom cursors and loading animations present a clean, modern aesthetic, spicing up the clear, organized interface. Smooth interaction embodies professionalism and practicality.
Team Members
Advanced Institute Of Information Technology Peking University
Lei Shao, Wei Zhang, Sen Peng, Yi Zhang, Xiaoqing Zhang, Yi Li, Handong Zhang, Shuai Pan, Jiahong Tu, Yuhan Wu, Jiajie Yuan

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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