Seotun Saram Antarmuka Aplikasi Seluler by Donggyun Kang

Seotun Saram Antarmuka Aplikasi Seluler by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award Wesi in Desain Teknologi Seluler, Aplikasi lan Piranti Alus Competition Category.

WesiSeluler· 2020

Seotun Saram Antarmuka Aplikasi Seluler

by Donggyun Kang

Client: Seotun Saram

A' Design Award Wesi Winner in Seluler Category

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Verified Award Winner

Verify Award Status for #92825

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Seotun Saram Antarmuka Aplikasi Seluler

Seotun Saram minangka antarmuka aplikasi seluler sing nyambungake wong-wong sing golek konseling psikologi karo konselor profesional sing kompeten. Jeneng iki nuduhake wong sing durung trampil, lan layanan iki nuruti gagasan yen saben wong miwiti kanthi cara sing durung sampurna. Sawijining dongeng njlentrehake proses konseling kanthi cara sing prasaja kanggo para pangguna sing durung akrab karo konseling. Ana rong tokoh sing muncul ing crita kasebut: Seotun, konseli sing lagi ngumbara, lan Gobukki, konselor sing alon nanging bisa dipercaya. Tekstur kertas sing anget, warna navy langit wengi, lan ikon gambar tangan mbentuk identitas visual.

The Recognition

About the A' Design Award Wesi

Seotun Saram Antarmuka Aplikasi Seluler menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Seotun Saram Antarmuka Aplikasi Seluler dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Seotun Saram Antarmuka Aplikasi Seluler diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
Dimensions & Packaging: This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
Tags: SeotunSaram, CI, BI, Corporate Identity, Brand Identity
Production Technology: They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
Design Challenge: This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
Research: There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
Inspiration: Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
Project Duration: The project started in April 2017 and finished in August 2018 in Republic of Korea.
Operation Flow: They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
Team Members: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim