Parallel Remolding Desain Interior Pusat Penjualan by Wei Gao

Parallel Remolding Desain Interior Pusat Penjualan by Wei Gao is a highly esteemed winner of the very prestigious 2020 A' Design Award Perunggu in Desain Ruang Njero lan Pameran Competition Category.

PerungguNjero Griya· 2020

Parallel Remolding Desain Interior Pusat Penjualan

by Wei Gao

Client: Fuzhou Above Household Goods Co., Ltd.

A' Design Award Perunggu Winner in Njero Griya Category

6,836

Verified Award Winner

Verify Award Status for #94569

View at A' Design Award Press Release Award Badge

Colors

The Design

About Parallel Remolding Desain Interior Pusat Penjualan

Parallel Remolding minangka desain interior pusat penjualan ing Jinan, China, kanthi jembar 500 meter persegi. Tata letake mbukak lan nyawiji, saengga zona-zona sing beda-beda gegandhengan tanpa ngganggu siji lan sijine. Watu lan kayu digabungake karo logam sajrone swasana neoklasik, lan garis-garis sing disederhanakake nggantekake ukiran sing rumit. Werna-werna padhang ndominasi ruang, dene tembok-tembok dibentuk minangka relief geometris telung dimensi. Meja resepsionis akeh sing polos lan ditandhani nganggo garis-garis logam. Lampu-lampu sing diulang-ulang ditata kanggo menehi irama ing ruang kasebut.

The Recognition

About the A' Design Award Perunggu

Parallel Remolding Desain Interior Pusat Penjualan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Parallel Remolding Desain Interior Pusat Penjualan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Parallel Remolding Desain Interior Pusat Penjualan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design of this case follows the functional requirements, realizes the intensive and flowing integration layout. The open linkage type zoning greatly stretches the spatial pattern, and they talk to each other without interfering with each other, pursues the balance between art and practice, and restores the warmth of life. The abundant line rhythm eliminates the complicated and redundant programs, and highlights the quality with an open pattern, and depict a high-level space atmosphere.
Dimensions & Packaging: The project covers a total of 500 square meters. The whole space is dominated by light color to create a pleasant space atmosphere. The wall has made a three-dimensional concave convex geometric shape, making the space more powerful and aesthetic with the language of architecture.
Tags: Interior, Commercial, Sales Center, Oriental elements, Natural, Elegant, Cultural
Production Technology: The front desk uses a large area of blank, and embellishes the lines of metal texture, without a garnish but left infinite reverie. On lamps and lanterns, the designer expands the understanding of modelling and space, and endow the space with unique rhythm aesthetic feeling through restacking, arranging and combining.
Design Challenge: The sand table area integrates the traditional and modern, elegant and simple aesthetic taste into one. The book bar simplifies the complicated furniture design again, and has three-dimensional aesthetics in the overall line design. The vertical and horizontal are full of order and detail features, showing the personalized aesthetic point of view and cultural taste in the post industrial era, so that people enjoy the material civilization and get spiritual comfort at the same time.
Research: Jinan has the reputation of "surrounded by lotus flowers, there are willows on three sides, half of the city's mountains are reflected in the lake". The designer Wei Gao combines the romantic feelings of nostalgia with the needs of modern people for life, and is compatible with luxury, elegance, fashion and modernity, so that the space is not limited at all.
Inspiration: Jinan is known as the "Spring City" because of its numerous springs and 72 famous springs in the territory. The project of Zhongyin Royal Garden Sales Center is located here. The designer has picked up the stone and wood in the nature and integrated them into the metal. Under the leading atmosphere of neoclassicism, he seeks for more modern sentiment, replacing the complicated carving with rich simplified lines, making the space thick and not complicated.
Project Duration: The project started in November 2017 in Jinan and finished in March 2018 in Jinan.
Operation Flow: The negotiation area continues the spiritual core and diversity of neoclassical style, emphasizes the dual combination of traditional aesthetics and modern aesthetics, and realizes the expression of rationality and sensibility. At the same time, the designer creates a new understanding with the consideration of humanity and nature.
Patents: Copyrights belong to Wei Gao, 2018.
Team Members: Wei Gao
Zhao Hongyu
Lin Tailong
Image Credits: Image #1: Photographer Peng Yan, Reception Hall, 2018.
Image #2: Photographer Peng Yan, Reception Desk, 2018.
Image #3: Photographer Peng Yan, Negotiation Area, 2018.
Image #4: Photographer Peng Yan, Negotiation Area 2, 2018.
Image #5: Photographer Peng Yan, Book Bar, 2018.