Promotion Akersi n tuceyt by Beijing Yeak Tech Co. Ltd. is a highly esteemed winner of the very prestigious 2023 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Iferrasen Competition Category.
LbrunzIferrasen· 2023
Promotion Akersi n tuceyt
Client: Beijing Yeak Tech Co. Ltd.
Tarbaḥt A' Design Award n Lbrunz Winner in Iferrasen Category
Verified Award Winner
Verify Award Status for #147841The Design
About Promotion Akersi n tuceyt
Promotion d akersi n tuceyt yettwaxedmen s wesɣar n "black walnut" n Marikan Ugafa. Aslugen-a yețțwasumer-d seg tuɣmas n tqecwalt n ttejra, tasednant i d-tban deg wudem-ines seg tɣawsiwin n ttejra. Tiɣersin timeẓẓyanin n tuɣmas ttwarnant wway gar-asent iwakken ad d-sbanent tugna tettemcabi ɣer tqecwalt n ccṭrenǧ. Tanezduɣt n usebḍi d uzuɣer i yettwaheggan s wudem uzzig tețțeǧǧa lqaleb-nni ad iqim yebna, ɣas akken tissurt-ines teqqim tasavant. Deg usnulfu, tettwasexdem tarrayt n CNC i uceqqeb, syen udem-nni yettwakemmel s uzzal n takelt n wesɣar. Iṭṭijen yeṭṭeqsen s tewzeġ yemxalafen sgunfan-d effektat ifsusen n tafat d ṭṭlam. Akersi-agi yelha i tḥanutin n tuɣmas, i ixxamen akked wusu n westeɛfa.
The Recognition
About the Tarbaḥt A' Design Award n Lbrunz
Promotion Akersi n tuceyt d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Promotion Akersi n tuceyt ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Promotion Akersi n tuceyt yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With unique material structure, this promotion dining chair features light& shade effect and a sense of order, offering users with artistic dining space. Unique touch of different wood end grain combined with different textures forms a distinctive visual effect. The exclusive mortise and tenon structure of the product ensure its stability.
- Dimensions & Packaging
- 415mm*490mm*765mm
- Tags
- Chair, furniture, ergonomics, North American black walnut, minimalism
- Production Technology
- CNC engraving technique
North American Black Walnut: FAS grade wood from two farms, Midwest Walnut and Hawkeye
Coating: use only OSMO wood wax oil with multiple coating - Design Challenge
- The challenge is to keep the whole structure stable with a simple shape. To make it, the product has a customized mortise and tenon structure to keep the structure stable and add some decors to details. Sections with different angles present various light and shadow effects, presenting a profound feeling and soft reflective effect.
- Research
- If its end grain seat is compared to a chess board, this simple chair can be seen as a pawn with no dramatic shape. But even a pawn, as long as he keeps going, can become a bishop, a knight, a castle, or even a queen when he reaches the end line, which is called Promotion.
- Inspiration
- The product is inspired by the end grain (tree ring) of wood with unique touch and texture, unlike the section of conventional wood furniture. This Promotion chair is made of small end grain squares putting together in order with the customized mortise and tenon structure presenting the aesthetic feeling of chessboard, standing out from conventional wood furniture.
- Project Duration
- The project was launched in Beijing in June 2019, completed in Henan in June 2022 and exhibited in Beijing's Caochangdi Art District in November 2022
- Operation Flow
- Simple chair, perfect for restaurants, homes, lounges, also a piece of art.
- Team Members
- Liu Zulong
Nie Xiaozi
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