AS Women Empowerement Tazwart n tkebbanit sɣur Antonia Skaraki d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ifarisen n Usikel.
UzzalIfarisen n Usikel· 2024
AS Women Empowerement Tazwart n tkebbanit
sɣur Antonia Skaraki
Amsaɣ: As
Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Ifarisen n Usikel
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #152153Afeṣṣel
Ɣef AS Women Empowerement Tazwart n tkebbanit
A|S imuqel ad d-yeg tazwart n tkebbanit n yal aseggas iwakken ad tili d tasɣunt d usiwel ɣer tigawt, yettawi-d seg tesut n usnerni n tilawin n yal aɣi, ddin, neɣ addad anmetti. Tsikoudia n Krita, tissit taqburt tagrigit, deg tibubcin i d-yettwasmnen iwakken ad beggrent tilawin yemgaraden, yal yiwet s wudem azday n lqin i tẓunt-is, yettawin-d aɣanib-is seg temsal tiqburin n Tikladin. Ssawḍent isental n Tilelli, Abeddel, Tagara, Taɣdemt, Aselmed, Tafrayt, d Tezmert. Yal tabbuct tettwarna deg tenkra tamaynut s yisekniwin igrafiken idelsanen d uselṣeq n udalis.
Asmekti
Ɣef Tarbaḥt A' Design Award n Uzzal
AS Women Empowerement Tazwart n tkebbanit d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. AS Women Empowerement Tazwart n tkebbanit ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Cretan tsikoudia, a traditional Greek drink filled bottles shaped to symbolize, different woman, adorned with distinct clay faces, embodying the themes of Freedom, Change, Equality, Justice, Education, Choice, and Strength. Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster. The back of each box displayed over 2000 female names, uniting women worldwide in solidarity.
- Tigejdiwin & Akemmus
- Paper Box Width 327mm x Depth 117.5mm x Height 585mm
- Tibzimin
- CorporateGift, WomenEmpowerment, WomenRights, Greece, WomenMovement, GenderEquality, Tsikoudia, GreekDrink, ViolenceAgainstWomen
- Tasnakta n Ufares
- Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster.
- Asewḥel n Usnulfu
- Instead of a just pleasing, beautiful or clever corporate gift, this year the challenge was to design and create a gift with a message. One that would motivate the agency’s clients to reflect or/and act in favour of the women empowerment movement.
- Anadi
- Even today women undergo abuse regardless of ethnicity, religion or social status.
Empowering women may include, among other things, education, awareness, promoting women’s viewpoints, with the aim to result in equality and freedom. Women empowerment is one of the most significant topics today. - Aseḥbiber
- Inspired by the need to empower women of any ethnicity, religion or social status as a protest to the abuse they’ve been undergone even today, A.S. Strategy, Branding & Communication decided to design an annual corporate gift which was a statement and a call to action.
- Tanzagt n Usenfar
- The project started in December 20 2022 until February 8 2023 in Athens
- Tanila n Umahil
- The corporate gifts were sent to serve as a statement and call to action, to A.S. clients, in Greece and abroad.
- Igmamen n Terbaɛt
- creative director: Antonia Skaraki, art director: Valia Alousi, copywriter: Nagia Koutroumani
- Imsuren n Tugniwin
- Image No#1 : Photographer, Illustrator: Valia Alousi
Image No#2 : Photographer, Illustrator: Valia Alousi
Image No#3 : Photographer, Illustrator: Valia Alousi
Image No#4 : Photographer, Illustrator: Valia Alousi
Image No#5 : Photographer, Illustrator: Valia Alousi
Yettwaxellṣen
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