China Grain Museum Aharray n Tuɣalin Tadelsant by Be Genius Design is a highly esteemed winner of the very prestigious 2024 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Ifarisen n Usikel Competition Category.
UzzalIfarisen n Usikel· 2024
China Grain Museum Aharray n Tuɣalin Tadelsant
Client: China Grain Museum
Tarbaḥt A' Design Award n Uzzal Winner in Ifarisen n Usikel Category
Verified Award Winner
Verify Award Status for #153780The Design
About China Grain Museum Aharray n Tuɣalin Tadelsant
Amuzyu n Yirden n Ccinwa d agraw n tikcin tidelsanin d tid n tmusni i yettwaxedmen i umuzyu i yeǧǧujen i yirden. Tagrumma-agi tesqedac tugniwin yesɛan azal n yirden ɣef tikcin am iɣisan n tektabin, ismal n tira akked ihkacen n yal ass. Tugniwin-agi smizzwarent talɣa n umuzyu d igran izeggaɣen n ruz, tafarant, ikufan n yirden akked telqey n tmurt, ttabaɛent tarrayt n ucwar adelsan n Ccinwa aqbur. Deg usnulfu, xeddmen s ccbeh, lqecc n tent-tissiḍt (canvas) akked lkaɣeḍ ur nessexṣar tamnaḍt. Tikcin-agi ttwaxelqent iwakken ad qqiment lḥaǧa tameɣtut ɣas akken țțawint anamek adelsan n yirden.
The Recognition
About the Tarbaḥt A' Design Award n Uzzal
China Grain Museum Aharray n Tuɣalin Tadelsant d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. China Grain Museum Aharray n Tuɣalin Tadelsant ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The uniqueness of the cultural and creative gift design for the Chinese Grain Museum lies in the fusion of grain-themed illustrations with the museum's architecture, natural elements, and traditional culture, presenting creative visuals rich in traditional Chinese characteristics. This not only aligns the gifts with the museum's theme but also reflects China's abundant agricultural culture and traditional arts.
- Dimensions & Packaging
- 30mm x 100mm x 0.5mm;
380mm x 450mm;
145mm x 210mm x 15mm. - Tags
- Grain, Bookmark, Cultural and creative products, Campus themed, Graphic, Vision
- Production Technology
- Brass, Canvas, Eco-friendly Paper
- Design Challenge
- Integrating grain culture into illustrations poses challenges in blending museum architecture, natural elements, and traditional culture seamlessly. Designers must balance artistic and practical aspects for cultural gifts that are visually appealing and functional in daily life. Market adaptability is crucial, emphasizing the need for illustration designs to align with the target audience's tastes and demands, underscoring the importance of designers understanding the market for competitiveness.
- Research
- Through in-depth research of the museum, the designer gained a profound understanding of the rich cultural significance of grain. Successfully conveying these elements to the audience through illustrations, the gift designs not only possess artistic and creative qualities but also consider practicality. This dual focus on cultural expression and utility enhances the overall appeal of the gifts.
- Inspiration
- The designer, inspired by the Chinese Grain Museum's cultural and historical context, seamlessly blended architectural elements, golden rice fields, sunflowers, granaries, and scenic details through illustrations. These design inspirations, rooted in nature's beauty, also integrate the artistic essence of traditional Chinese painting, adding cultural depth to the gifts.
- Project Duration
- The project started in November 2023 in Shenzhen, China and finished in December 2023 in Shenzhen, China.
- Operation Flow
- Applying illustrations to various souvenirs, such as stationery and everyday items, ensures that the gifts are not only practical but also convey the cultural essence of the museum.
- Patents
- Copyrights belong to Be Genius Design, 2023.
- Team Members
- Designer: Shangfei Lang:
Designer: Cheng Zhong;
Designer: Xiang Ren;
Designer: Wenhao Shang;
Instructor: Xueqing Kong;
Instructor: Youqing Yong. - Image Credits
- Image # 1: Creator Shangfei Lang, 2023.
Image # 2: Creator Shangfei Lang, 2023.
Image # 3: Creator Shangfei Lang, 2023.
Image # 4: Creator Shangfei Lang, 2023.
Image # 5: Creator Shangfei Lang, 2023.
Video Credits: Zhong Cheng, 2023.
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