Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel Amyag, Adbil d Umeẓlu Competition Category.
LbrunzAmeẓlu· 2020
Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec
Client: Tea Farm No. 35
Tarbaḥt A' Design Award n Lbrunz Winner in Ameẓlu Category
Verified Award Winner
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About Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec
Askan-a, di Adrar Alishan, yiwen n umkan n turizm yettwassnen di Taywwan, yesdukel taẓuri d teṣnṛut taqbuṛt taywwanit n tay. Armad n yigrawen yemxalafen n uskan-a yezmer ad d-yawi talɣa tamaynut n teqciḍt. Ɣef yal afuku, ineẓriyen zemren ad walin imedyazen yemgaraden i d-yessidhnen asentel am yiwen, d "Taywwan". Ger teẓriwin tifuḥin n Taywwan, ineẓriyen ad ɣaren tafemt tameqqrant ɣef tdelsant d teṣnṛut taywwanit n tay.
The Recognition
About the Tarbaḥt A' Design Award n Lbrunz
Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Descry Taiwan Exhibition Aɣewwar Amaynut n Useqdec yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The exhibition was at Mountain Alishan, a famous tourist attraction in Taiwan, which combines arts with the Taiwanese traditional tea industry. The cross-sections cooperation of this exhibition could bring out the new business module. On each package, tourists can see different expressions conveying the same theme, "Taiwan." Immersing in the beautiful scenery of Taiwan, visitors could have a deeper understanding of Taiwanese tea culture and industry.
- Tags
- Taiwan, Tea Brand, Alishan, Industry, Art, Lin, Pang-Soon, Tea Farm No. 35, New Consumption Pattern, Exhibition Design, I'DER BRANDING DESIGN, YI-JEN, TU
- Production Technology
- The exhibition presents a variety of techniques of expression. We display gift boxes made with art paper, giclee print on acid-free paper, image transfer techniques on aluminum tea bucket, circuit board art of artistic image, cyanotype, and laser engraving. The main purpose is to express the various beauty of Taiwan by different materials and different printing techniques.
- Design Challenge
- We try to present delicate illustrations using interesting processes on different textures. For example, we use image transfer techniques to print several images of Taiwan on aluminum tea buckets.
- Inspiration
- Alishan has precious natural resources and great tea-making techniques. This object combinates the arts and Taiwanese tea industry to offer a new approach to industrial transformation. Create a new image of the traditional industry, Which can impress tourists and promote Taiwanese tea.
- Project Duration
- The design concept came up at the beginning of 2017 and accomplished on December 24th, 2017. The exhibition was held at the Alpine Botanical Garden in Alishan National Forest Recreation Area until January 15th, 2019.
- Team Members
- Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Producer: PANG-SOONG, LIN
Producer: ZEN-JING, WU
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO
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