Skip to content
Float Takti n Tissit by Fang Shih and Tian-Yu Wu

Float Takti n Tissit by Fang Shih and Tian-Yu Wu is a highly esteemed winner of the very prestigious 2020 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Ifecka n Uswi, Tameṣṭa, Tisit d Usečči Competition Category.


UzzalIfecka n Tanecwit· 2020

Float Takti n Tissit

by Fang Shih and Tian-Yu Wu

Client: Float

Tarbaḥt A' Design Award n Uzzal Winner in Ifecka n Tanecwit Category

15,634

Verified Award Winner

Verify Award Status for #96222

Colors

The Design

About Float Takti n Tissit

Float d takeddact n usqerdec (kas) yezmer ad ittwaseqdec s waṭas n tikkal, ittwaxeddem i tissit n "bubble tea" war ancarab. Kas agejdan ittwerra deg ugilal-is icudd ɣer waman-is, ihi ticiwin n "bubble" akked tissit ttasen ɣer imi deg yiwet n tsaɛet mi ara d-ittwali kas. Tissit tettuseglid s ugris i s-yellan sennig-is uqbel ad ttwaswen, ayen i ineqqsen tissit izeɣlen i d-yeḍerrun s tikkelt-nniḍen deg lkisan yesseqdacen ancarab. Float ittwaxdem s tarrayt n usalaḍ n plastik akked usalaḍ n silikon, yesɛa lḥeǧm n 106 s 106 s 236 milimitr. Awetter n userwas-agi d asenqes n useqdec n lkisan akked wanceb ur nettuɛawad ara ttwaseqdec.

The Recognition

About the Tarbaḥt A' Design Award n Uzzal

Float Takti n Tissit d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Float Takti n Tissit ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.
Dimensions & Packaging
106mm x 106mm x 236mm
Tags
reusable, cup, bubble tea, sustainable design
Production Technology
plastic injection molding, silicone injection molding
Design Challenge
The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.
Research
“Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well.
Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around.
That’s why we came up with Float to be the solution to these problems.
Inspiration
Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.
Project Duration
Started from Nov. 2018 to Dec. 2019
Operation Flow
FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.
Patents
Patented.
Patent No. M584644
Patent Holder. Wu, Tianyu ; SHIH FANG
Year. 2019
Team Members
Fang Shih
Tian-yu Wu
Image Credits
All Images: Photographer Oni Lai

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate