Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ by Chenxiang Xi is a highly esteemed winner of the very prestigious 2023 A' Design Award កម្រិតមាស in រចនាវេចខ្ចប់ Competition Category.
មាសវេចខ្ចប់· 2023
Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ
by Chenxiang Xi
Client: 5gN² Creative Design Studio
A' Design Award កម្រិតមាស Winner in វេចខ្ចប់ Category
- 41,250
- Verified Award Winner
- Verify Award Status for #141633
The Design
About Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ
Moon and Tea Mid Autumn គឺជាប្រអប់អំណោយដែលបង្កើតឡើងសម្រាប់ពិធីបុណ្យសែនព្រះខែ ដែលជាប្រពៃណីត្រូវបានប្រារព្ធធ្វើនៅប្រទេសចិនក្នុងខែទីប្រាំបីនៃឆ្នាំចន្ទគតិ។ ប្រអប់នេះផលិតពីវត្ថុធាតុដើមធម្មជាតិដូចជា ឫស្សី សេរ៉ាមិច និងចំបើងស្រូវសាលី។ វាផ្ទុកនំព្រះខែធ្វើពីអង្ករពណ៌ក្នុងស្រុក និងតែ Pu-erh។ គ្រប់ផ្នែកទាំងអស់ត្រូវបានរចនាឡើងសម្រាប់ការប្រើប្រាស់ឡើងវិញ។ តួប្រអប់ និងបន្ទះគម្របប៉សឺឡែនពណ៌សក្លាយជាថាសតែ ខណៈដែលដងកាន់ប្រើជាស្លាបព្រា។ ប្រអប់ខាងក្នុងអាចប្រែក្លាយជាគោមព្រះខែ ហើយផ្នែករាងស្វ៊ែរនៃគម្របអាចប្រើជាឧបករណ៍ដុតធូប។
The Recognition
About the A' Design Award កម្រិតមាស
Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ គឺជាអ្នកឈ្នះ A' Design Award កម្រិតមាស ដែលជាការទទួលស្គាល់ដ៏មានកិត្តិយសខ្ពស់ចំពោះការរចនាថ្នាក់ទីមួយ អស្ចារ្យ និងឆ្នើម។ អ្នកឈ្នះកម្រិតមាសគឺជាស្នាដៃច្នៃប្រឌិតខ្លាំង មានទស្សនវិស័យ ភ្លឺចែងចាំង ដែលឆ្លុះបញ្ចាំងទេពកោសល្យ ប្រាជ្ញា និងសមត្ថភាពរបស់អ្នករចនា។ Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ ត្រូវបានរំពឹងថាជាការច្នៃប្រឌិតដែលត្រូវបានសរសើរខ្លាំង បង្កើតនិន្នាការ និងផ្តល់តម្លៃមិនធ្លាប់មាន។ ការរចនាកម្រិតមាសនេះគឺជាគម្រោងដ៏អស្ចារ្យដែលពង្រីកព្រំដែននៃសិល្បៈ វិទ្យាសាស្ត្រ ការរចនា និងបច្ចេកវិទ្យា។ Moon and Tea Mid Autumn ការវេចខ្ចប់ប្រអប់អំណោយ បង្កើតចំណង់ខ្លាំង បំផុសចំណង់ចំណូលចិត្ត លើកទឹកចិត្តការច្នៃប្រឌិត និងទាក់ទាញចិត្តយើង។
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Mid-Autumn Festival is traditionally celebrated in China in the eighth month of the lunar year. The designers created a unique gift box for Vanke for this year's full-moon festival.
- Dimensions & Packaging
- 24.5cm x 8.5cm x 30cm
- Production Technology
- The entire packaging design and implementation strictly adheres to environmentally-friendly principles. Composed of natural materials like bamboo, ceramics, and wheat straw, the gift box boasts a sustainable construction. Each component of the packaging serves a distinct purpose, with the outermost layer functioning as a ceramic tea tray. This tray has undergone a slow-flow water treatment process, ensuring the gift box's longevity and promoting continuous use.
- Design Challenge
- In this project, we faced challenges in reimagining traditional packaging designs to enhance reusability and functionality. We needed to ensure material sustainability and environmental performance.
Difficulties arose in data collection and analysis, necessitating diverse research tools for accurate results. We tackled production obstacles and external factors, such as laws and technological advancements.
Utilizing existing resources, historical and social contexts, and cutting-edge technology, we successfully developed an innovative, eco-friendly packaging design. - Research
- Our research explored an alternative approach to eco-friendly design, diverging from the prevalent focus on recyclable materials. We aimed to add value to packaging products, transforming them from single-use items with limited functionality to long-term, sustainable solutions. To achieve this, we conducted surveys and in-depth interviews to understand consumer perceptions and behaviors regarding packaging. Employing research tools like questionnaires and statistical analysis, we collected and examined data. Our findings revealed that consumers were more likely to reuse packaging when it offered added value beyond its initial purpose. This research holds the potential to reduce waste and encourage sustainable packaging design practices.
- Inspiration
- It has a distinctly Chinese feel, elegant and beautiful, with a bamboo box body and white porcelain tea plate. The box contains moon cakes with local colored rice and Pu-erh tea. When opened, the body of the box and the porcelain cover become a tea tray; the box doubles as a soft lamp while drinking tea and watching the moon.
- Project Duration
- The project started in August 2021 in Shanghai and finished in October 2021 in Shanghai.
- Operation Flow
- Each element of the box is designed for reuse. The body and cover plate can be repurposed as a tea tray, while the handle doubles as a spoon. Additionally, the inner box can be transformed into a moon lantern, and the spherical structure of the cover can function as a censer. This versatile box seamlessly blends practicality with festivity.
- Team Members
- Chenxiang Xi and Chenling Zhang
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