Intangible Heritage ស៊េរីគំនូរបំណក by Zhou Xiaoshu

Intangible Heritage ស៊េរីគំនូរបំណក by Zhou Xiaoshu is a highly esteemed winner of the very prestigious 2023 A' Design Award កម្រិតប្រាក់ in រចនាក្រាហ្វិក រូបគំនូរ និងទំនាក់ទំនងដោយរូបភាព Competition Category.

ប្រាក់ក្រាហ្វិក· 2023

Intangible Heritage ស៊េរីគំនូរបំណក

by Zhou Xiaoshu

Client: Northeastern University of China

A' Design Award កម្រិតប្រាក់ Winner in ក្រាហ្វិក Category

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Verified Award Winner
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The Design

About Intangible Heritage ស៊េរីគំនូរបំណក

បេតិកភណ្ឌអរូបី គឺជាស៊េរីគំនូរបំណកចំនួនបីស្តីអំពីបេតិកភណ្ឌវប្បធម៌អរូបីរបស់ប្រទេសចិន។ គំនូរបំណកទាំងនេះបង្ហាញអំពីសិល្បៈពីផា (Pipa) កុលាលភាជន៍សេឡាដុនឡុងឈាន (Longquan celadon) និងពិធីបុណ្យគោមហ្សឺកុង (Zigong)។ រូបភាពនីមួយៗត្រូវបានគូរដោយកម្មវិធីរចនាវ៉ិចទ័រ ដូច្នេះព័ត៌មានលម្អិតដ៏ល្អិតល្អន់នៅតែច្បាស់ល្អ ទោះបីបោះពុម្ពក្នុងទំហំធំក៏ដោយ។ សន្លឹកបោះពុម្ពមានទំហំ ៨០០ គុណនឹង ៨០០ មិល្លីម៉ែត្រ។ ប្រធានបទប្រពៃណីត្រូវបានបកប្រែទៅជាភាសាចក្ខុវិស័យទំនើប សម្រាប់ប្រើប្រាស់នៅលើអ៊ីនធឺណិត ក្នុងប្រព័ន្ធផ្សព្វផ្សាយបោះពុម្ព សៀវភៅ និងអាល់ប៊ុមរូបថត។ គោលបំណងគឺដើម្បីជួយសាធារណជនឱ្យស្វែងយល់អំពីប្រពៃណីទាំងនេះ។

The Recognition

About the A' Design Award កម្រិតប្រាក់

Intangible Heritage ស៊េរីគំនូរបំណក គឺជាអ្នកឈ្នះ A' Design Award កម្រិតប្រាក់ ដែលជាការទទួលស្គាល់ដ៏មានកិត្តិយសខុសពីធម្មតា ចំពោះការរចនាកំពូល ស្រស់ស្អាត និងគួរឱ្យចាប់អារម្មណ៍។ អ្នកឈ្នះកម្រិតប្រាក់គឺជាស្នាដៃប៉ិនប្រសប់ និងច្នៃប្រឌិតខ្លាំង ដែលបង្ហាញពីជំនាញឆ្នើម ទេពកោសល្យ និងភាពមុតស្រួចរបស់អ្នករចនា។ Intangible Heritage ស៊េរីគំនូរបំណក ត្រូវបានរំពឹងថាជាស្នាដៃគំរូអស្ចារ្យ ដែលមានវិជ្ជាជីវៈខ្ពស់ និងនវានុវត្តន៍ជ្រាលជ្រៅ។ ការរចនាកម្រិតប្រាក់នេះគឺជាការច្នៃប្រឌិតគួរឱ្យកត់សម្គាល់ ដែលផ្តល់ប្រយោជន៍ និងពង្រីកព្រំដែននៃសិល្បៈ វិទ្យាសាស្ត្រ ការរចនា និងបច្ចេកវិទ្យា។ Intangible Heritage ស៊េរីគំនូរបំណក ត្រូវបានគេច្រណែន ជំរុញចំណង់ នាំមកនូវអារម្មណ៍វិជ្ជមាន និងបង្កើតការភ្ញាក់ផ្អើល។

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The theme of this project is Zigong Lantern Festival, Pipa Art and Longquan Celadon. They are valuable intangible cultural heritage of China. Draw three artistic illustrations by computer to creatively show the essence of these cultures. The combination of computer technology and traditional art has the characteristics of creativity, design and application. This set of works is to let the public know more about China's intangible cultural heritage and inherit traditional culture.
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, RGB.
Tags: Intangible cultural heritage, pipa art, Longquan celadon, Zigong Lantern Festival, illustration, computer painting.
Production Technology: This series of illustrations are drawn by illustrator vector design software. It consists of super-high-level printing technology and manufacturing technology, thus highlighting the visual effect of the poster and showing exquisite and beautiful illustration details.
Design Challenge: The difficulty lies in accurately grasping the essence of three intangible cultural heritages, the proper integration of modern aesthetics and traditional culture, the aesthetic standards of modern audiences and the combination of computer technology and traditional culture.
Research: Intangible cultural heritage is a treasure of the world. Pipa art, Zigong Lantern Festival and Longquan celadon are important representatives of China's intangible cultural heritage. This series of illustrations transforms the unique culture into the power of creative visual design. The researcher investigated three non-legacy techniques and drew a series of non-legacy illustrations using computer vector painting technology. People can better understand China's intangible cultural heritage through network communication and printing.
Inspiration: The combination of intangible cultural heritage and modern design is the source of a series of illustration concepts. On the basis of traditional culture, intangible cultural heritage is transformed into modern design language by computer technology, which is applied to the Internet, print media, books, photo albums, publicity pages and other forms of expression to spread China's excellent traditional culture and display cultural innovation achievements.
Project Duration: Understanding the Intangible Heritage launched in China 2022.
Operation Flow: The key point is to attract the public with elegant visual effects, and the combination of modern aesthetic illustrations and traditional culture attracts the public's aesthetic interest.
Image Credits: Image #1 : Illustration Zhou Xiaoshu&Huo kai, 2022.
Image #2 : Illustration Zhou Xiaoshu, 2022.
Image #3 : Illustration Zhou Xiaoshu, 2022.
Image #4 : Illustration Zhou Xiaoshu, 2022.
Image #5 : Illustration Zhou Xiaoshu, 2022.