People still have their own thoughts, voice but fear to speak out. They lives in the painful world of Silence, especially for Women Right issue.
01What is the main principle, idea and inspiration behind your design?
People still have their own thoughts, voice but fear to speak out. They lives in the painful world of Silence, especially for Women Right issue.
02What has been your main focus in designing this work? Especially what did you want to achieve?
Looking for an appropriate visual language is main focus since that's the way how people can communicate with the poster, and how they read this poster in deep. Finally, I found sometimes a simple iconic graphic means a lot, and it's easy to convey the main message of design.
03What are your future plans for this award winning design?
Always being critique and improve the design.
04How long did it take you to design this particular concept?
It takes my 2 months to draw many sketches and ideas, but never figure out the best visual language.
05Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
Just like the message of design is about speaking out you own voice, I also feel I need to make design speak to people who need help, who need a hint, and it's the way that how I can convey my own thoughts.
06What made you design this particular type of work?
A powerful language speaks to the core of the problem. I think instead of using tons of visual imagery, Iconic graphics is powerful, creative, meaningful, intriguing, and so on.
07What sets this design apart from other similar or resembling concepts?
The main visual graphic is not a image/photo, and the big challenge and great point is using iconic language speaks to the sensitive topic.
08How did you come up with the name for this design? What does it mean?
The "Option" is the deep voice when people facing difficulties and problem. The language and the main message is giving people a voice that they've known, but hard to choose, and make action on it. Also, it happened on my design process, which I don't know how to pick a best visual language from all of my design ideas and sketches. However, you have to make an option.
09Which design tools did you use when you were working on this project?
Pen. I like to draw lots of sketches to see my visual idea. The way you draw is the way how you're thinking of the design.
10What is the most unique aspect of your design?
I think it's the visual look of the Iconic. Sometimes, a wonderful image, a creative illustration could be telling a lot, and intriguing. However, I found a single icon is not only be served for user experience or function, but also it has its own feeling and voice to convey and represent a lot.
11Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
I did the design by myself, but I do need to thank you all of the friends, and people who are interest at my design to contribute their personal thoughts about Women rights. Also, thanks for all people who participated in my research/survey process.
12Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
Listening. I was trying to chat and discuss different age groups of people to collect and deeply understand their voice about Women Rights. The diversity of the thoughts for Women Rights gave me a lot inspiration, and it makes the determination to fully push harder to myself to explore and present this series of design.
13What are some of the challenges you faced during the design/realization of your concept?
Finding a good visual language to present this sensitive global issue, and how to communicate with people, and evoking their deep feeling.,
14How did you decide to submit your design to an international design competition?
It also is a way to communicate with more and more people, and help people who needs a warm and a powerful voice to encourage them.
15What did you learn or how did you improve yourself during the designing of this work?
Self-critiquing is happening during the all process. How to make option is not hard, but it's not easy. There is no the best design, just like there is no correct answer for people's lives. Just do it, and make it to be an answer.
បទសម្ភាសន៍ទេវតារចនា
24 សំណួរ
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on.
01Could you please tell us a bit about your design background and education?
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on.
02What motivates you to design in general, why did you become a designer?
Never thought about a graphic designer until move to college. I found out that there is another simple, straight forward art language to do storytelling, and voice out for people, and World—Graphic Design.
03Did you choose to become a designer, or you were forced to become one?
Yes, I chose to be a designer.
04What do you design, what type of designs do you wish to design more of?
Brand Identity System, and Illustrated visual communication
05What should young designers do to become a design legend like you?
Stay thinking, stay drawing, and free up your deep thoughts.
06What distinguishes between a good designer and a great designer?
Experience, and thinking.
07What makes a good design a really good design, how do you evaluate good design?
3-seconds rule—understand the core message of the design in 3 second.
08What is the value of good design? Why should everyone invest in good design?
A good communication, a better visual language could change people's live.
09What would you design and who would you design for if you had the time?
Posters, for the people, and community of the World.
10What is your secret recipe of success in design, what is your secret ingredient?
3-seconds rule—understand the core message of the design in 3 second.
11Who are some other design masters and legends you get inspired from?
Paul Rand
12How could people improve themselves to be better designers, what did you do?
Sketching and thinking.
13If you hadn't become a designer, what would you have done?
A fine artist.
14How do you define design, what is design for you?
A way to tell you how to thinking.
15Who helped you to reach these heights, who was your biggest supporter?
Everyone in my life.
16What helped you to become a great designer?
Put an eye on the world.
17What's your ultimate goal as a designer?
Changing the World, and make it better.
18How does design help create a better society?
Telling more and more good story, and lead people to the new World.
19When you have a new design project, where do you start?
Sketching my initial ideas.
20Do you think design sets the trends or trends set the designs?
They both happened at the same time.
21What kind of design software and equipment do you use in your work?
Adobe Creative, iPad Pro.
22How did you develop your skills as a master designer?
Just do it.
23When you were a little child, was it obvious that you would become a great designer?
No, you never know you will be a designer until you experienced more and more in your life.
24Please tell us anything you wish your fans to know about you, your design and anything else?
The man always in Chaos.
បទសម្ភាសន៍អ្នករចនា
39 សំណួរ
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on. Never thought about a graphic designer until move to college.
01Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on. Never thought about a graphic designer until move to college. I found out that there is another simple, straight forward art language to do storytelling, and voice out for people, and World—Graphic Design.
02Can you tell us more about your company / design studio?
A brand laboratory focus on presenting love and ideas on the critique. Creating design brands, products and experiences for community and cities. Taking care of the public issues around the world, and presenting visual voice is to develop solutions for a better tomorrow.
03What is "design" for you?
The powerful visual language.
04What kinds of works do you like designing most?
Brand Identity System, and Illustrated visual communication
05What is your most favorite design, could you please tell more about it?
Paul Rand's Poster design is my favorite. Powerful language is leading to the core message, and affectively convey the voice to public or business-wise.
06What was the first thing you designed for a company?
A poster design for a special event.
07What is your favorite material / platform / technology?
Brand Magazine, and Pinterest.
08When do you feel the most creative?
At night, and the day I may not have a good mood.
09Which aspects of a design do you focus more during designing?
Visual language & Graphics
10What kind of emotions do you feel when you design?
Passion, Chaos, and need to calm down a bit.
11What kind of emotions do you feel when your designs are realized?
Appreciated, thankful, and happy
12What makes a design successful?
Critique, and Just do it!
13When judging a design as good or bad, which aspects do you consider first?
3-seconds rule—understand the core message of the design in 3 second.
14From your point of view, what are the responsibilities of a designer for society and environment?
Find a way to convey the hidden voice, and please a good/beautiful communication.
15How do you think the "design field" is evolving? What is the future of design?
Diversity, Cooperation. Always finding the needs for society, and people.
16When was your last exhibition and where was it? And when do you want to hold your next exhibition?
Next one will be on end of 2020.
17Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
Multiple art formats, Reading, and put an eye on the details.
18How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
Iconic, Straight forward, Powerful, and visualization.
19Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
San Francisco, and Nanjing, China. The difference of culture, the contrast of the language. It affects me a lot on design thinking.
20How do you work with companies?
Creative, no boundary, and open for different voice
21What are your suggestions to companies for working with a designer? How can companies select a good designer?
Better to know what's the advantages and disadvantages of the designer, and always put your trust on designer.
22Can you talk a little about your design process?
Sketching, and thinking is always my first step.
23What are 5 of your favorite design items at home?
Cat toy, apple keyboard, table desk, pencil, and sketch book
24Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
Stay thinking, stay drawing, and free up your deep thoughts.
25From your perspective, what would you say are some positives and negatives of being a designer?
Help and communicate for clients, public and world, but not only for themself(designers).
26What is your "golden rule" in design?
Design, and speak a needed idea. Not about what's your thoughts.
27What skills are most important for a designer?
Sketching.
28Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
Adobe Creative, iPad Pro, sketch book.
29Designing can sometimes be a really time consuming task, how do you manage your time?
keep thinking and critiquing everywhere, anytime so that you can save time to sitting down for blank idea sheet.
30How long does it take to design an object from beginning to end?
It depends on the requirements and topic.
31What is the most frequently asked question to you, as a designer?
Do you love design, and do you think designer is so tired?
32What was your most important job experience?
San Francisco Ballet. Knows better for learning marketing.
33Who are some of your clients?
Jins, San Francisco Ballet, Kolmostar, PBlock, etc.
34What type of design work do you enjoy the most and why?
Logo design.
35What are your future plans? What is next for you?
Keep working, keep thinking, keep finding the way lead to the answer of my life.
36Do you work as a team, or do you develop your designs yourself?
For sure, team is always the best, but you have to be able to make your own part as basic skill.
37Do you have any works-in-progress being designed that you would like to talk about?
I'm working on developing the idea of Chaos. It could be more artistic project.
38How can people contact you?
franciszhou216@outlook.com
39Any other things you would like to cover that have not been covered in these questions?
A' Design Award គឺជាពានរង្វាន់រចនាល្អអន្តរជាតិដែលវាយតម្លៃដោយគណៈកម្មការ។ ចូលរួមក្នុង A' Design Award ដើម្បីទទួលបានឱកាសក្នុងការទទួលស្គាល់ដោយគុណសម្បត្តិ ទទួលបានកិត្តិនាម កិត្តិយស និងការផ្សព្វផ្សាយសម្រាប់ការងាររបស់អ្នក។ ដាក់ស្នាដៃរបស់អ្នកសម្រាប់ A' Design Award ហើយប្រកួតប្រជែងដើម្បីឈ្នះ A' Design Prize ដ៏គោរពរាប់អាន។
