All In One Experience Consumption 애니메이션 Gif by YuJin Jung is a highly esteemed winner of the very prestigious 2020 A' Design Award 은상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.
은그래픽· 2020
All In One Experience Consumption 애니메이션 Gif
by YuJin Jung
Client: BC Card
A' Design Award 은상 Winner in 그래픽 Category
Verified Award Winner
Verify Award Status for #100132The Design
About All In One Experience Consumption 애니메이션 Gif
All In One Experience Consumption 프로젝트는 복합 쇼핑몰 방문자의 목적, 유형 및 소비와 같은 정보를 보여주는 빅 데이터 인포 그래픽입니다. 주요 내용은 빅 데이터 분석을 통해 도출 된 3 개의 대표적인 Insight로 구성되어 있으며 중요도에 따라 위에서 아래로 정렬되어 있습니다. 그래픽은 등각 투영 기법을 사용하여 이루어지며 각 주제의 대표 색상을 사용하여 그룹화됩니다.
The Recognition
About the A' Design Award 은상
All In One Experience Consumption 애니메이션 Gif, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. All In One Experience Consumption 애니메이션 Gif, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. All In One Experience Consumption 애니메이션 Gif, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption weight of visitors to complex shopping malls.
The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject. It is designed to stimulate interest through the looks of people like toys and increase confidence by placing bar charts together. - Dimensions & Packaging
- width 850px, Format: GIF animation.
- Tags
- Infographic, GIF, Consumer Trend, Graphic, Illustration, Series, Card
- Production Technology
- I extracted keywords of consumption trends through social data analysis and set them as themes of each section.
- Design Challenge
- The challenge was to analyze the consumption trend and derive insight from what perspective. Based on the insights derived, each insight was developed with a design style that fits well.
Also, Some Challenges I faced how to convey visualizations so that people can be interested and easily understood. Gif also needed to be careful not to damage the content of the infographic. - Research
- By organizing and analyzing big data on consumption by age, region, commercial district, and channel, I have captured keywords for consumption trends and found Insight by connecting related data in various ways.
- Inspiration
- In Korea, the number of Indoor experience groups who prefer to act in the indoor space rather than the outdoor activities is increasing, so consumption in the complex shopping mall where various experiences can be done in one place is also increasing. I focused on these changes, naming keywords as All-In-One, and conceptualizing the complex shopping mall play space where we can eat, enjoy, decorate and play together in a space.
- Project Duration
- The project started in March 2017 and finished in March 2017 in the Republic of Korea.
- Operation Flow
- Through infographics using graphic design elements and moving images in Gif format, I maximized the effect of generating interest and information transmission by analyzing algorithms that can identify consumers' consumption trends by analyzing social media data. The gif form infographic on one page is easy to share, spread, and more specific to the delivery of the situation.
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