Dr.Bei S7 음파 전동 칫솔 by Dr.Bei is a highly esteemed winner of the very prestigious 2020 A' Design Award 플래티넘상 in 뷰티, 퍼스널 케어 및 화장품 디자인 Competition Category.

플래티넘화장품· 2020

Dr.Bei S7 음파 전동 칫솔

by Dr.Bei

Client: Dr.bei

A' Design Award 플래티넘상 Winner in 화장품 Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

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The Design

About Dr.Bei S7 음파 전동 칫솔

Dr.Bei S7은 민감한 잇몸을 위해 개발된 음파 전동 칫솔입니다. S7은 치아 사이를 세정하면서 잇몸에 가해지는 압력은 줄여주는, 유연하게 휘어지는 4D 탄력 칫솔모 헤드를 사용합니다. 모터는 8도의 적응형 각도 변화를 구현해 강한 칫솔질의 충격을 완화합니다. 압력 센서는 가해지는 힘이 설정된 한계를 넘어서면 진동 주파수를 낮춰줍니다. 무단계 출력 조절 기능을 통해 사용자는 자신에게 알맞은 세정 강도를 선택할 수 있습니다. 간결한 기하학적 형태와 글라스 패널이 인터랙티브 인터페이스와 본체를 하나로 통합합니다.

The Recognition

About the A' Design Award 플래티넘상

Dr.Bei S7 음파 전동 칫솔, 이 작품은 A' Design Award 플래티넘상 수상작으로, 진정으로 탁월하고 우아하며 장엄한 디자인에 수여되는 극히 권위 있는 인정입니다. 플래티넘상 수상작은 창조의 경이로움이자 지적 창의성의 한계를 보여 주는 증거이며, 디자이너의 비견할 데 없는 전문성과 천재성을 드러냅니다. 이러한 디자인은 한 시대의 미학을 규정하고 사회 복지에 기여하며 예술, 과학, 디자인, 기술의 경계를 넓히는 가장 명성 높은 작품이 될 것으로 기대됩니다. Dr.Bei S7 음파 전동 칫솔, 이 작품은 초월적인 수준의 탁월함을 보여 주며 유익하고 가치 있는 특성으로 세상을 더 나은 곳으로 만듭니다. Dr.Bei S7 음파 전동 칫솔, 이 작품은 욕망을 일깨우고 영감을 주며 기쁨을 선사하는 A' Design Award 플래티넘상 수상작입니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: S7 has pioneered a 4D elastic brush head,which can bend elastically to deeply clean teeth while protecting consumers' sensitive gums.Applying the stepless acceleration principle of racing cars to the electric toothbrush,users can adjust the power of toothbrush steplessly to meet various oral cleaning requirements.The simple and pure geometry matched with the glass panel integrates the interactive interface as one,realizing the perfect unity of function and form.
Tags: DR.BEI, Electric Toothbrush
Production Technology: S7 brush head can realize elastic reshaping,which is the first patented technology in the industry,and it can deeply clean the diastema without damaging gums. The S7 motor can realize an 8-degree adaptive angle change,which has reformed the rigid unchangeable angle characteristic of traditional motor.No matter how hard the user brushes,it will not cause damage to the gums.
Design Challenge: The challenge encountered in the design process lies in how to build an all-round product experience to cater to the sensitive oral cavity of Chinese users.S7 uses 4D elastic brush head and ultra-fine bristles to provide a soft brushing experience.
The adjustment of continuously variable transmission poses great challenges to the current control in circuit design.It is necessary to accurately control the electricity to the extent of mA unit,so as to realize stepless power output.
Research: The market share of electric toothbrushes in China is less than 5%.Many free brands of electric toothbrushes in China imitate Philips,ignoring that the oral conditions of Chinese people are different from those of Europeans.
Chinese people's oral cavity is more sensitive,and above 80% of them have developed periodontal diseases,which requires that electric toothbrushes must reduce their stimulation to sensitive gums while pursuing oral cavity cleaning.
Inspiration: Inspired by octopus's tentacles,the product can be flexibly controlled to penetrate into various tooth corners.The brush head of S7 adopts a similar structural patent,which enables the brush head of the traditional electric toothbrush to reshape freely to adapt to different oral environments. When the continuously variable transmission (CVT) principle of racing cars is applied to the electric toothbrush,the toothbrush can realize various kinds of power cleaning.
Operation Flow: S7 is mainly designed for the sensitive oral cavity of Chinese people.The brush head can realize elastic reshaping and deeply clean the oral cavity.
The product is equipped with pressure sensing,and the user's brushing force exceeds the threshold,it will automatically reduce the frequency.
The product provides stepless power adjustment.No matter for users with different oral conditions,or for different oral conditions of the same user,the product can be adjusted for suitable brushing experience.
Team Members: Zhou Ying
Li Rui
Liu Ying Xi