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Lihpao Plaza 쇼핑몰 인테리어 by Alex Chiang - MAS
Lihpao Plaza 쇼핑몰 인테리어 by Alex Chiang - MAS
Lihpao Plaza 쇼핑몰 인테리어 by Alex Chiang - MAS
Lihpao Plaza 쇼핑몰 인테리어 by Alex Chiang - MAS
Lihpao Plaza 쇼핑몰 인테리어 by Alex Chiang - MAS

금 인테리어 · 2020

Lihpao Plaza 쇼핑몰 인테리어

by Alex Chiang - MAS

  • A' Design Award 금상 2020 in 인테리어
  • CLIENT: Mas
  • Estimated Number of Design Views: 26,927
  • Verification code 030E71083B · Verify this award
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About Lihpao Plaza 쇼핑몰 인테리어

리바오 플라자(Lihpao Plaza)는 중국에서 진행된 쇼핑몰 인테리어 디자인이다. 실내는 리테일과 테마 다이닝 구역으로 구성된 2개 층에 걸쳐 100,000제곱미터 규모로 조성되었다. 여섯 개의 테마 존이 방문객의 동선을 이끌며, 지그재그 형태의 골목길, 계단과 홍등, 창살을 활용한 빛과 그림자, 계단과 결합된 서가, 식물 요소 등을 활용하였다. 공사 일정과 예산에 맞추기 위해 일반적인 재료를 선정하였다. 가상현실과 3차원 인터랙티브 프로젝션이 상호작용형 공간을 형성한다. 이러한 배치는 여가, 쇼핑, 엔터테인먼트를 한 공간에서 즐길 수 있도록 지원한다.

About the A' Design Award 금상

Lihpao Plaza 쇼핑몰 인테리어, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Lihpao Plaza 쇼핑몰 인테리어, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Lihpao Plaza 쇼핑몰 인테리어, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Press Kit

Unique Properties
The site is on the northwestern corner of the Shanghai Hongqiao Central Business District, close to the open green belt and Hongqiao traffic hub,include Hongqiao airport and railway station.
Lihpao Plaza is a shopping mall with story scenes constructed by Art and technology. From the four major genes of life aesthetics, community service, family growth and innovation and entertainment, the theme of entertainment is to create a new experiential shopping mall.
Dimensions & Packaging
The interior design area of the project totals 100,000 square meters. The six different themes of commercial space, which run through two floors of the ground, are equipped with a corresponding style bathroom, and equipped with a certain proportion of maternal and child rooms, barrier free toilets, vertical lift and multiple escalators. The two floors of B1 and M are commercial retail and theme catering blocks.
Tags
Immersive experience, Urban paradise, Humanities, nature, art, Technology
Production Technology
The main concept of project is based on the combination of art and technology. We choose the normal materials to satisfy the schedule and budget of the construction. With"happiness" as the theme,recreate the Taiwanese theme park of reminiscence by zigzag alleys, stairs and red lanterns. To transform Zen and Kyoto style creates the natural space by light, shadow and window grilles. Using the books and stairs create the cultural market. To create the recreational court by botanic elements and butterflies. Create a interactive smart space through new technologies such as "VR" and "3D interactive projection".
Design Challenge
1. The project belongs to the commercial design project of China's first-tier cities. How to create a shopping mall fitting the consumption structure of the city, and creating a memorable shopping space .
2. The limitations of the original structure of the existing building, such as low floor height, large beam height, the form of picking holes is not ideal, etc., how to design with the original framework as the guideline to continue the soft and beautiful space intention, showing the theme image of the shopping center that can be remembered.
Research
The site is on the northwestern corner of the Shanghai Hongqiao Central Business District, close to the open green belt and Hongqiao traffic hub(include Hongqiao airport and railway station).
The project location is due to the regional investment strategy of the comprehensive consideration, emphasizes the combination of shopping and interactive experience, through to the regional division to redefine the spirit of the space, in order to increase consumer cognition and memory, is a kind of convenient shopping, entertainment.
Inspiration
From the perspective of modern urban park design, with the breakthrough of the topic space design gimmick to build six characteristics,named by The Feast of jiufen,He Feng Ri Li,Liu Mang Wu,The Secret Garden,The Future World,The Vivid Food Court and so on. From the perspective of each consumer, emphasizes the combination of shopping and spatial experience, to increase consumer's perception of place and memory. Create an experience space that can be perceived, read and remembered by consumers.
Project Duration
The project design was started in April 2017 in Shanghai, China, and was completed in April 2018. The mall was opened in Nanyang, China in October 2019.
Operation Flow
The whole theme boutique business will from life aesthetics, community service, growth, innovation, entertainment four gene family, with the breakthrough of design methods to build multiple high space, creating six characteristic topic space, from planning to the layout of the formats and manuscript design, from the perspective of each consumer, the business line optimization, for commercial center to guide the rational flow of customers, satisfy consumers leisure, shopping and entertainment as a one-stop consumption demand.
Image Credits
#1: Photographer Siye Zhang, The Feast of jiufen, 2019
#2: Photographer Siye Zhang, He Feng Ri Li, 2019
#3: Photographer Siye Zhang, Liu Mang Wu, 2019
#4: Photographer Siye Zhang, The Secret Garden, 2019
#5: Photographer Siye Zhang, The Future World, 2019

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