Flavor Pinching-out 소스 병 by YingLu Kong is a highly esteemed winner of the very prestigious 2021 A' Design Award 철상 in 베이크웨어, 테이블웨어, 드링크웨어 및 쿡웨어 디자인 Competition Category.

철주방용품· 2021

Flavor Pinching-out 소스 병

by YingLu Kong

Client: The Guangzhou Academy Of Fine Arts

A' Design Award 철상 Winner in 주방용품 Category

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Verified Award Winner

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The Design

About Flavor Pinching-out 소스 병

플레이버 피칭아웃(Flavor Pinching-out)은 내용물을 냄새로 식별할 수 있도록 디자인된 소스 병이다. 병 본체는 광택이 있는 세라믹으로, 캡은 작은 공기 구멍이 있는 실리콘으로 제작되었다. 본체의 형태는 병을 들어 올릴 때 자연스럽게 부드러운 캡을 집게 되도록 유도한다. 캡을 눌러 짜면 공기 구멍을 통해 소스의 향이 퍼져 나오므로, 병 입구에 코를 대지 않고도 내용물을 인지할 수 있다. 병의 크기는 9 x 9 x 12센티미터이며, 기존의 간단한 생산 방식을 활용하였다.

The Recognition

About the A' Design Award 철상

Flavor Pinching-out 소스 병, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Flavor Pinching-out 소스 병, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Flavor Pinching-out 소스 병, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We usually pick up sauce bottle and smell its flavor to identify what sauces when using.This feels a little embarrassing.Flavor pinching-out Sauce Bottle'ssoft cap has airholes and its body shape makes people unconsciously pinch the soft cap when picking up.After squeezing the soft cap, flavor will be emitted, by which people can naturally smell to identify what
Dimensions & Packaging: Small size；9cm*9cm*12cm;The packaging is thick carton
Tags: Kitchen supplies
Production Technology: Using existing processing technology, the processing procedure is simple and easy to produce.Bottle cap: Silicone Bottle body: Glossy ceramic
Design Challenge: With it people smell flavor from the cap instead of its bottle mouth, creating a completely new experience. The proportion of the two materials used in the product is the most difficult part of this design
Research: During discussions with teachers and classmates, I found that many products in the market today are redesigned by adding new symbol elements to the original product design. In such a design, the added symbols may be incompatible with the original product. So my classmates and I collected many designer works for research and discussion. After analysis, we think that design based on user behavior will be more touching. Then I studied many excellent design works on the market based on user behavior, and got some experience, so I tried to make the "Flavor pinching-out Sauce Bottle".
Inspiration: Flavor pinching-out Sauce Bottle is based on the function of the product, and is redesigned within the shape and structure of the sauce and vinegar bottle. On the basis of people's cognition of the use of ordinary sauce and vinegar bottles, they change the shape of their materials, break people's inherent recognition of sauce and vinegar bottles, and make people use the sauce and vinegar bottles more interesting
Project Duration: January-February 2020, Guangzhou City, Guangdong Province, China
Operation Flow: Its soft cap has airholes and its body shape makes people unconsciously pinch the soft cap when picking up.After squeezing the soft cap, flavor will be emitted, by which people can identify what is inside the sauce bottle.
Patents: No patent pending
Team Members: Yinglu Kong
Image Credits: 01~04:Photographer：Weijun Kong