Guangdong Ecological Belt 사인 시스템 by YouKing Design

Guangdong Ecological Belt 사인 시스템 by YouKing Design is a highly esteemed winner of the very prestigious 2021 A' Design Award 동상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

동그래픽· 2021

Guangdong Ecological Belt 사인 시스템

by YouKing Design

Client: Water resources department of Guangdong Province

A' Design Award 동상 Winner in 그래픽 Category

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Verified Award Winner

Verify Award Status for #110782

View at A' Design Award Press Release Award Badge

Colors

The Design

About Guangdong Ecological Belt 사인 시스템

광둥 생태 벨트(Guangdong Ecological Belt)는 중국 광둥성의 하천과 호수를 위해 개발된 사인 시스템이다. 물을 주제로 한 이 시스템은 통일된 외관을 유지하면서도 각 도시의 문화적 특성을 드러낸다. 표준화된 공업용 구조와 모듈형 부품을 적용해 간편한 조립과 손쉬운 유지관리, 비용 절감을 실현했으며, 안전을 위해 도난 방지 나사를 사용했다. 사인은 300×80×2200밀리미터와 600×80×2200밀리미터 두 가지 규격으로 제작되었다. 아울러 이 시스템은 수리(水利)와 수원 보호에 관한 지식을 전달하는 역할도 수행한다.

The Recognition

About the A' Design Award 동상

Guangdong Ecological Belt 사인 시스템, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Guangdong Ecological Belt 사인 시스템, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Guangdong Ecological Belt 사인 시스템, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The central element of this project is modular design, a part of which is adopted to give full play and to express the diversified cultural characteristics in such extension, while ensuring the unity and harmony of the whole system. In addition, this system spreads knowledge about water conservancy and governance, and aims to raise awareness about the protection of water sources.
Dimensions & Packaging: typeA size 300(mm) x80(mm) x2200(mm)
typeB size 600(mm) x80(mm) x2200(mm)
Tags: signage, wayfinding, EGD, Public welfare, Graphics
Production Technology: To facilitate installation and maintenance, the whole signage system adopts a standard industrial structure and modular design of its parts. It is equipped with anti-theft non-standard screws. During mass production and installation, the standard parts can be simply assembled or modular installation can be performed as needed. In this way can we greatly enhance the degree of freedom in use and the operability of the signage, while cutting down costs.
Design Challenge: The construction of Guangdong Ecological Belt plays a public benefit publicity role in demonstrating and leading the ecological civilization construction across the country. It can popularize relevant knowledge about water conservancy culture and governance, and raise public awareness on the preservation of water sources. Moreover, it creates a connection between the local historical and cultural characteristics, contributing to the establishment of a high-quality iconic image this project.
Research: The whole project follows several rivers of different sizes along their course throughout cities with dissimilar economic situations, degrees of development, residents living conditions, regional culture, and construction situations. Our signage system is designed to showcase the distinctive ecological belts and regions, to live up to local financial needs, and to highlight the features of charming and picturesque rivers and lakes in Guangdong province.
Inspiration: This project developed in Guangdong province, China, is themed around the concept of water. It features a signage system that portrays the cultural characteristics of different cities. Such system also integrates with public greenways and other scenic spots signage, to showcase the process of water conservancy and its governance. Moreover, it is easy to install and maintain, and can ensure safety at a reduced the cost, which avoids some cities' financial constraints.
Project Duration: The project started in September 2019 in Guangdong and finished in August 2020 in Guangdong
Operation Flow: During mass production and installation, the standard parts can be simply assembled or modular installation can be performed as needed. In this way can we greatly enhance the degree of freedom in use and the operability of the signage, while cutting down costs.
Team Members: Wenhui Ou
Cheng Zhong
Shangfei Lang