ReAim 푸시 알림 플랫폼은 by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 A' Design Award 은상 in 인터페이스, 인터랙션 및 사용자 경험 디자인 Competition Category.

은인터페이스· 2021

ReAim 푸시 알림 플랫폼은

by Miodrag Karalejic

Client: ReAim

A' Design Award 은상 Winner in 인터페이스 Category

36,608
Verified Award Winner
Verify Award Status for #111077

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About ReAim 푸시 알림 플랫폼은

ReAim은 사용자 참여를 높이는 쉬운 방법을 제공합니다. ReAim은 방문자가 계속 돌아오도록 대상 푸시 알림을 보내는 데 사용됩니다. 이 플랫폼은 다양한 종류의 웹사이트 소유자가 푸시 알림을 통해 웹사이트에 있지 않을 때에도 잠재고객을 다시 참여시키고 도달할 수 있도록 합니다. 목표는 누구나 가입 후 몇 분 안에 캠페인을 게시하고 크리에이티브를 추가하고 푸시 메시지를 보낼 수 있도록 하는 것입니다.

The Recognition

About the A' Design Award 은상

ReAim 푸시 알림 플랫폼은, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. ReAim 푸시 알림 플랫폼은, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. ReAim 푸시 알림 플랫폼은, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging: ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags: ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology: The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge: Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research: In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration: ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration: It started in January 2020 and launched in August 2020.
Operation Flow: We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members: Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic