Beijing Huafa Mall 쇼핑몰 by Zhuhai Huafa Properties Co., Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award 동상 in 인테리어 공간 및 전시 디자인 Competition Category.
동인테리어· 2021
Beijing Huafa Mall 쇼핑몰
by Zhuhai Huafa Properties Co., Ltd.
Client: Zhuhai Huafa Properties Co., Ltd
A' Design Award 동상 Winner in 인테리어 Category
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- Verified Award Winner
- Verify Award Status for #119352
The Design
About Beijing Huafa Mall 쇼핑몰
베이징 화파 몰은 베이징 남서부에 위치한 쇼핑몰로, 교통 시설과 대학, 주거 건물에 둘러싸여 있다. 건물은 지상 7개 층과 지하 3개 층으로 구성된다. 1층부터 3층까지는 리테일 쇼핑 아케이드를 이루며, 4층부터 6층까지는 레스토랑과 야외 다이닝 테라스가 있는 실내 상업 거리를 담고 있다. 7층은 회원 전용 클럽하우스이다. 전반에 걸쳐 곡선 형태와 흙빛 색조를 사용했으며, 각 층에 배치된 플랜터가 자연과의 연결을 만들어낸다. 이 디자인은 꽃의 숲을 거니는 듯한 경험을 선사한다.
The Recognition
About the A' Design Award 동상
Beijing Huafa Mall 쇼핑몰, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Beijing Huafa Mall 쇼핑몰, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Beijing Huafa Mall 쇼핑몰, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This development is located at the southwest side of Beijing. The site is surrounded by well-developed transportation, universities, and residential buildings. The project aims to provide an experience of 'wandering through the flower forest' by integrating natural elements into the architectural design and indoor spaces.
- Dimensions & Packaging
- The project site area is 13,676sqm. There are 7 storeys above ground and 3 basements, with total floor area 45,811sqm. L1 to L3 is retail shopping arcade. L4 to L6 is retail street and restaurants with 5000sqm dining area including multi-levels outdoor dining terrace. L7 is 2,000sqm clubhouse with gym and swimming pool, designated for exclusive members. For Basement, B1 is a 4,000sqm supermarket with direct access to carpark, B2 to B3 are carpark with total over 600 parking spaces.
- Tags
- Interior, Retail, Shopping, Mall, Beijing, Contemporary, Innovative, Fluid, Huafa, Aedas
- Production Technology
- The curved water-inspired shapes of the interior echoes with the architecture and assures a continuous holistic inside-out experience imprinting a dynamic vibe with its streamline design while maintaining the warmth and the comfort of the spaces with a relaxing earthy color palette. The public space in L6 is covered by a skylight, shaping a double height magnificent retail street that can be enjoyed all year round. Planters are evenly planted in every level to create a connection with nature.
- Research
- Before commissioning the project, a thorough market research in retail activities of the location was done and targeted customers were identified. The new generation, university students, young family with kids and mid to high income families will be the major customers. A new shopping experience will be something they are looking for. A fresh look, innovative and attractive selfie spots are to be created to magnetize them. Both architectural and interior design are developed with this mission.
- Inspiration
- The main design concept is to create two completely different retail experiences within the same mall. A contemporary warm and stylish mall on the first three levels, and an indoor ecological and cultural open retail street on the top three levels. The mood of the alfresco indoors retail street level is designed to be relaxing and casual with open shopfronts and dedicated alfresco spaces. The typical shopfront boundaries are purposely blurred, creating more spacious, fresh and open atmosphere.
- Project Duration
- The project design started in January 2019 and schematic design is completed in May 2019. The project location is in Beijing Fangshan district and the design is done in Hong Kong. Together with the residential portion of the site at south bound, the project is exhibited in a showroom in Beijing since June 2019. The construction of the retail mall is targeted to be completed in2021 and opened in 2022.
- Operation Flow
- Simple and clear circulation design are the major essence of this mall. Main entrances are located near the road junctions to facilitate ingress to the mall. On the first 3 levels, a double-loaded shop arcade with large voids is designed. Retail activities are enticed through visual connection of these important voids. Express escalators draw people from L1 to L4 directly, bringing them to another level of experience. Lifts are also provided directly from carpark to all retail arcade levels.
- Patents
- Copyrights belong to Huafa Industrial Share Co., Ltd., Zhuhai
- Team Members
- Developer: Huafa Industrial Share Co., Ltd., Zhuhai
Architectural Designer: Aedas Asia Limited
Interior Designer: Aedas Asia Limited - Image Credits
- Image #1: Atrium Design
Image #2: Main Entrance Design
Image #3: Shopping Arcade Design
Image #4: Shopping Arcade Design
Image #5: Lift Lobby Design
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