금 인테리어 · 2021
Industrial Dynamic 카페 및 쇼룸 인테리어
- A' Design Award 금상 2021 in 인테리어
- CLIENT: Lee Motors (A/S) Sdn. Bhd.
- Estimated Number of Design Views: 30,916
- Verification code 1E2E9A1BCC · Verify this award
Colors
About Industrial Dynamic 카페 및 쇼룸 인테리어
인더스트리얼 다이내믹(Industrial Dynamic)은 자동차 정비 센터 내부에 자리한 카페의 인테리어 디자인이다. 이 프로젝트는 자동차 쇼룸과 사무 공간을 함께 갖춘 1,500제곱피트 규모의 복층형 산업 건물에 조성되었으며, 카페는 매장 전면 모서리 부분의 1,100제곱피트를 차지한다. 블랙 코팅된 연강 아치와 PVC 레더 좌석은 오래된 창고 건물의 높다란 아치형 창을 연상시킨다. 벽돌과 콘크리트, 금속 트러스가 빈티지한 인더스트리얼 분위기를 자아내는 한편, 색채와 소재, 가구는 미니멀리즘 양식을 따른다. 개방형 레이아웃은 분할 벽 없이 두 사업 공간을 자연스럽게 연결한다.
About the A' Design Award 금상
Industrial Dynamic 카페 및 쇼룸 인테리어, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Industrial Dynamic 카페 및 쇼룸 인테리어, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Industrial Dynamic 카페 및 쇼룸 인테리어, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.
Press Kit
- Unique Properties
- Imitating the big arch windows of old industrial warehouse, black coated mild steel arches with PVC leather seatings are designed to be placed at the cafe shop front. Given the large commercial space serves dual purposes, different design features help to capture distinctive functions without blocking off the spatial relationship of the two connecting businesses. In respect to the double volume high ceiling, tall design features are designed to pull attention horizontally and also vertically.
- Dimensions & Packaging
- The 1500sqft semi detached industrial building with a car showroom at the front and office space behind, also consists of an area of 1100sqft for the cafe at the corner of the shopfront. The building is of double volume with exposed ceiling metal structure and has facade of tall glass windows. It also has a mezzanine at back of the building, overlooking the showroom and cafe. There is a big sliding glass door for the cars to enter, while there are two smaller entrances for customers to enter.
- Tags
- Cafe, Coffee Shop, Frank Laurent, Lee Motors, Car Detailing, Car Body Shop, Industrial design, Minimalist design, Automotive Shop Waiting Area, Food and Beverages
- Production Technology
- Based on the site analysis the design team had conducted in the initial stage, layout plans were first drafted through space planning to understand the spatial relationship, a precise layout plan was then drawn using CAD program. Through research and brainstorming, the team exchanged ideas on concept, design, color schemes and materials to fit the design styles both aesthetically and functionality. Sketches of ideas were then produced and later realistically visualized by using 3D programs.
- Design Challenge
- With a building that shares dual functions, one of the challenges would be to understand the two business models and plan a cohesive layout that can benefit them both. The car shop owner preferred vintage and industrial looks which provided the team with a challenge of keeping the design current to fit the cafe's minimalist style. The double volume ceiling was a challenge design and structural wise, research was put into supporting the large ceiling design feature by adding more truss to it.
- Research
- A case study on the design style and history of industrialism was researched to gain inspirations for the design elements and materials. As one of the businesses involves cars, the design team studied on car turning radius and experimented a few layout versions on CAD program. Data on pedestrian safety was also collected to apply in the layout, such as strategically placing the receptionist counter in between the car shop and cafe, subconsciously diving the customer crowd and the car routes.
- Inspiration
- Marveled by the sophistication and masculinity that are embodied in a sleek classic vintage car, we are able to capture the design essence by incorporating elements in an era that celebrated industrial innovation, where old spacious warehouses with exposed bricks, concrete and heavy usage of metals were introduced. With a modern twist and a minimalist touch, it creates a comfortable yet hip space to attract car enthusiasts of all ages to enjoy their coffee and car, making it a great dynamic.
- Project Duration
- The project began in October 2019 and was completed in July 2020. The autocare center is located at Lot PT 60458, Kawasaki Perusahaan Sungai Lalang, 08000 Sungai Petani, Malaysia.
- Operation Flow
- An open layout was designed to invite consumers on both side of the businesses to intermingle. The cafe runs as an individual business while in a way serves as a waiting area for the customers at the Car Detailing Shop. For those who go just for the coffee, they can also visit the car showroom, driving business to the autocare shop as well. So rather than having the cafe secluded with partitions or walls, the cafe is designed with design features that help draw individual attention to the space.
- Image Credits
- All images: TWJPTO