Artificial Intelligence In Design 이벤트 마케팅 자료 by Min Huei Lu

Artificial Intelligence In Design 이벤트 마케팅 자료 by Min Huei Lu is a highly esteemed winner of the very prestigious 2021 A' Design Award 은상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

은그래픽· 2021

Artificial Intelligence In Design 이벤트 마케팅 자료

by Min Huei Lu

Client: Academy of Art University

A' Design Award 은상 Winner in 그래픽 Category

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Verified Award Winner

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지금 발견 Visit Site View at A' Design Award Press Release Award Badge

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The Design

About Artificial Intelligence In Design 이벤트 마케팅 자료

그래픽 디자인은 인공 지능이 가까운 미래에 디자이너의 동맹이 될 수 있는 방법을 시각적으로 보여줍니다. AI가 소비자의 경험을 개인화하는 데 어떻게 도움이 되는지, 창의성이 예술, 과학, 엔지니어링 및 디자인의 십자선에 어떻게 자리잡고 있는지에 대한 통찰력을 제공합니다. 그래픽 디자인의 인공 지능 컨퍼런스(Artificial Intelligence In Graphic Design Conference)는 11월에 캘리포니아 샌프란시스코에서 3일간 열리는 행사입니다. 매일 디자인 워크샵이 있으며 다른 연사들의 강연이 있습니다.

The Recognition

About the A' Design Award 은상

Artificial Intelligence In Design 이벤트 마케팅 자료, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Artificial Intelligence In Design 이벤트 마케팅 자료, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Artificial Intelligence In Design 이벤트 마케팅 자료, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The thesis, Minarva, is a campaign that aims to create a meaningful human-machine relationship. Instead of eliminating the designer’s occupation, Artificial Intelligence will become a design partner and tool that designers can utilize to meet ever-evolving workplace demands. Minarva can help designers get a basic understanding of Artificial Intelligence and the impact it brings to the design field. This should encourage designers to take advantage of this technology.
Dimensions & Packaging: Event Poster: 13x19
Event ticket: 1.97″ x 5.63″
Event namecard: 3.5" x 2"
Tags: Artificial Intelligence, Design, Technology
Production Technology: Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Adobe XD.
Design Challenge: The lack of understanding of Artificial Intelligence technology is the main reason why humans fear being replaced by machines. The most challenging aspect of promoting Artificial Intelligence technology is organizing and delivering information to convince graphic designers that Artificial Intelligence cannot replace creative and critical thinking tasks but only do repetitive and monotonous jobs.
Research: The graphic design MFA thesis development research aims to engage technology in a meaningful way by improving the designer's skills. In 2018, a total of 36 designers and computer scientists joined the focus group in San Francisco which generated meaningful insights that lead to a thesis project. Various deliverables were developed including a promotional campaign, website, design app, publication, and design conference materials.
Inspiration: According to NPR’s: Will your job be done by a machine? the report, there’s an 8 percent chance that graphic design jobs will become automated within 20 years. How can we convince current designers that Artificial Intelligence is not a threat and should be embraced in order to help them solve problems by doing highly repetitive jobs?
Project Duration: The MFA thesis project started in September 2017 and finished in December 2019 in San Francisco.
Operation Flow: Artificial Intelligence In Graphic Design Conference is a 3-day event in San Francisco, CA in November. Each day there is a design workshop, talks from different speakers. The goal behind this event is to help designers understand what is Artificial Intelligence and how to work with Artificial Intelligence to achieve something bigger in the creative industry.
Image Credits: Image #1: Creator Min Huei Lu
Image #2: Creator Min Huei Lu
Image #3: Creator Min Huei Lu
Image #4: Creator Min Huei Lu
Image #5: Creator Min Huei Lu