Diplomatic Relations 로고 디자인 by Salvita Bingelyte

은 그래픽 · 2021

Diplomatic Relations 로고 디자인

by Salvita Bingelyte

A' Design Award 은상 2021 in 그래픽
CLIENT: Salvita Design
Estimated Number of Design Views: 42,247
Verification code 5974802F35 · Verify this award

Visit Site View at A' Design Award Press Release

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About Diplomatic Relations 로고 디자인

디플로매틱 릴레이션스(Diplomatic Relations)는 빌뉴스 주재 독일 대사관을 위해 제작된 로고이다. 이 디자인은 리투아니아와 독일 간의 유대를 상징한다. 삼색 국기에서 영감을 받아, 각 국가별로 해당 국기의 색상을 사용한 세 개의 체크 마크를 그려냈다. 이 마크들은 두 개의 평행한 선을 이루며 이어지는데, 마치 멀어졌다가 다시 만나는 철로와 같은 모습이다. 붉은색 체크 마크는 하나로 결합되어 우정과 화합을 나타낸다. 이 컬러 심벌은 흰색 배경 위에 배치되며, 문구류와 옥외 광고, 기업 선물 등에 적용될 수 있다. 심벌을 일렬로 반복하면 하나의 패턴이 형성된다.

About the A' Design Award 은상

Diplomatic Relations 로고 디자인, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Diplomatic Relations 로고 디자인, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Diplomatic Relations 로고 디자인, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Press Kit

Unique Properties: The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging: To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags: Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge: After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research: A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits: Erin Hope Stevens (Copywriter)