Hanzi and Alphabet 서체 디자인은 by Rui Ma is a highly esteemed winner of the very prestigious 2022 A' Design Award 철상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

철그래픽· 2022

Hanzi and Alphabet 서체 디자인은

by Rui Ma

Client: Rui Ma

A' Design Award 철상 Winner in 그래픽 Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hanzi and Alphabet 서체 디자인은

한자와 알파벳이라는 서로 다른 두 문화의 결합을 표현한 서체 디자인 모음입니다. 서체 디자인은 한자 획과 영문자를 결합합니다. 각 문자는 한자 획의 하나 이상의 부분에서 사용자 정의된 모양으로 디자인되었습니다. 디자인은 밝은 색상과 함께 현대적인 시각적 언어를 사용하여 만들어졌습니다.

The Recognition

About the A' Design Award 철상

Hanzi and Alphabet 서체 디자인은, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Hanzi and Alphabet 서체 디자인은, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Hanzi and Alphabet 서체 디자인은, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a set of type design that combines Hanzi character strokes and English letters. Each letter was designed with customized shapes from one or more parts of Hanzi strokes. The design was created in a modern and clean visual system with bright colors.
Dimensions & Packaging: Each application visualizes how the type could work together as words and how the Hanzi strokes can be shapes as design elements and patterns. The pattern design was based on the Hanzi strokes that were used for the letters in the words.
Tags: Type Design, Typography, Visual Communication, Graphic Design, Language
Production Technology: The first steps were sketches on digital screen by using a grid system. And the design was created and designed with Adobe Illustrator and Photoshop.
Design Challenge: The challenge of this project is how to combine the Hanzi stroke shapes and English letters in a clear and also creative way.
Research: The research was based on information about Hanzi character strokes and English alphabet from books and online.
Inspiration: The inspiration was from combining Chinese and English language culture. At the same time, I am also inspired by clean and modern visual designs, which brought me to think about how to create an alphabet that represents Hanzi in a modern way.
Project Duration: 2021 Los Angeles
Operation Flow: The type would be primarily used for communication design.