Irreversible Forward 전시 공간 by Huang Lang

Irreversible Forward 전시 공간 by Huang Lang is a highly esteemed winner of the very prestigious 2022 A' Design Award 철상 in 인테리어 공간 및 전시 디자인 Competition Category.

철인테리어· 2022

Irreversible Forward 전시 공간

by Huang Lang

Client: Guangzhou Ruidie Leather Co., Ltd.

A' Design Award 철상 Winner in 인테리어 Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Irreversible Forward 전시 공간

'되돌릴 수 없는 전진(Irreversible Forward)'은 체험형 문화예술 전시 공간이다. 디자인은 고대 중국의 반포(半坡) 유적에서 영감을 얻어, 반포 부족의 삼각형 토템을 목재 스트립으로 재현했다. 삼나무와 석고보드가 시간의 터널 갤러리를 형성하며, 서로 맞물려 적층된 부재들은 삼각형의 안정성을 활용해 하중을 분담한다. 서로 다른 시대의 벽면 예술 작품과 핸드백이 동선을 따라 배치되어 관람객을 한 걸음씩 이끈다. 입구의 양방향 조명은 앞쪽으로는 초록빛을, 뒤쪽으로는 붉은빛을 비춘다. 이 전시는 전통 민속 예술과 현대적 표현을 조화롭게 融合한다.

The Recognition

About the A' Design Award 철상

Irreversible Forward 전시 공간, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Irreversible Forward 전시 공간, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Irreversible Forward 전시 공간, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: IRREVERSIBLE FORWARD is an experiential cultural art exhibition. Inspired by the ancient Chinese Bampo site, the designer reproduces the artistic triangular totem of the Bampo clan with wooden strips to form this art gallery. The novel artistic expression connects the past future of brand, and blends traditional folk art with modern connotations, representing a respect and tribute to classical aesthetics and determination and attitude to insist on originality, art and cultural inheritance.
Production Technology: Common, recycled and renewable square cedar wood and gypsum board are chosen as the materials for the exhibition. The TIME TUNNEL themed art gallery is made up of interlocked and stacked materials that utilize the stability of triangles and other mechanical principles. The extrusion and interpenetration between the wooden columns share the force and make it stable. The exhibits include iconic wall art and handbags from various periods of the history, echoing the title IRREVERSIBLE FORWARD.
Design Challenge: With creativity, interaction and innovation as exhibition design core and a unique blend of oriental culture and fashion, the brand presents the vitality and charm of folk art with an integration of contemporary video, lighting, live-action construction and modern art installations. Also, a variety of artistic handbags are displayed as a carrier of ethnic culture, allowing more people to understand Chinese culture and folk art and promoting innovation in the cultural and creative industries.
Research: A survey reveals that many young people blindly pursue trends while neglecting ethnic culture, leading to the decay of traditional folk arts. The rise of the new Chinese Fad is reawakening their love for traditional culture, but how to express Chinese culture by modernity is a proposition that designers must think about. Making artistry and structure of Chinese culture visually impressive also prevails. Our aspiration in this exhibition is to express confidence of Chinese culture to the world.
Inspiration: Inspired by the reflection and recall on ethnic craftsmanship that has faded over time, the project is designed as a TIME TUNNEL exhibition to convey the desire for a revival of ethnic craftsmanship. With each element of the work carrying respect and admiration for the aesthetic achievements of ancients, the original intention of the design is to inherit the Chinese ethnic craftsmanship and folk art and add modern connotations, so they can keep their vitality while keeping up with the times.
Project Duration: The exhibition was held from November 09 to November 12, 2018 in Chengdu, China.
Operation Flow: A two-way light is placed at the entrance, visitors will see a green light when they enter, and a red light if they turn back, which is a detailed design that means that they can only go forward but cannot turn back, subtly echoing the title. The gallery is lined with wall art and handbags to guide visitors from the past to future plans of the brand, providing a step-by-step experience with scene changing. The light and shadow not only gives the exhibition more layers, but a unique aesthetic.
Team Members: Huang Lang