Aenaon 화장품 패키지 박스 by Spiros Gizas is a highly esteemed winner of the very prestigious 2022 A' Design Award 동상 in 패키징 디자인 Competition Category.

동패키징· 2022

Aenaon 화장품 패키지 박스

by Spiros Gizas

Client: VIVOTRON Laboratories

A' Design Award 동상 Winner in 패키징 Category

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The Design

About Aenaon 화장품 패키지 박스

Aenaon은 빛이 패키지와 그 안에 담긴 제품을 통과할 수 있도록 설계된 화장품 박스입니다. 박스는 FSC 인증을 받은 370g 리브스 센세이션 매트(Rives Sensation Mat) 용지로 제작되었습니다. 외부는 추상적인 모노크롬 패턴으로 검정 인쇄되었으며 모든 면에 엠보싱 가공이 적용되었습니다. 절개된 개구부는 투명함과 명료함을 만들어냅니다. 내부에는 복합 종이 받침이 여러 형태를 이루며 제품을 제자리에 고정합니다. 각 박스는 내부 받침에 세심한 주의를 기울여 수작업으로 조립됩니다. 두 가지 크기로 생산되었으며, 개봉 후 종이는 재활용이 가능합니다.

The Recognition

About the A' Design Award 동상

Aenaon 화장품 패키지 박스, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Aenaon 화장품 패키지 박스, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Aenaon 화장품 패키지 박스, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This packaging mechanical and cutting drawings design based with emphasis on the clarity of light through the container creating a complex interior design to hold the product using composite bases with paper as the main material. Exterior of the box an abstract monochrome print and multiple embossments on all sides of the box. The production of the box is done with a paper Rives sensation mat 370gr and all the production has FSC certification. The construction of the box is done by hand with great care and especially on the inner bases where if they do not close properly they will not embrace the product.
Dimensions & Packaging: Box A has external dimensions 11.5 x 11.5 x 8. Box B has dimensions, 8 x 17 x 5. Both boxes have been produced with special paper Rives Sensation Mat 370g and is needed to make their composition by hand for both exterior & interior. Externally they were printed in black and emboss technic were made on all sides.
Tags: Unique, handmade, modern, luxurious, recyclable
Production Technology: Typography, crafts and box drawing techniques. The main element is the passage of light through the box and the product. Minimal prints in black and big embossed round the box.
Design Challenge: The most difficult part of the design of the mechanical and cutting drawings was the shapes of the containers that I had to pull out and follow so that they were not limited even inside the box. I decided to make the box transparent so that the light passes through and there is a transparency and a clarity. All this had to be done with paper that does not burden the environment and can be recycled after opening.
Research: My client's command is simple: "to create a unique box that will be sold all over the world". It was a blank canvas and I had to find a way to really develop the product in detail so that it would be released.
My goal was to create an aesthetic journey and an exciting experience that touches all the senses of the consumer.
Inspiration: In the mechanical and cutting drawings design of the boxes I had to let the light pass through the product and create a support base inside using paper that absorbs and roasts the contents. A perpetual (Aenaon in Greek) motion of light and shapes.
Project Duration: The design of the boxes started in 2020 and their production took place in 2021. It took a lot of samples and detailed design to achieve the desired result.
Operation Flow: The outer box as a whole impresses with its size and the embose letters give character but also information that through the cutting and the transparency increases the feeling of light and the energy of the customer. The inside of the box combines surprise and creation with its opening, forming a puzzle of shapes. When the consumer opens the box, he discovers the insistence on detail.
Image Credits: Spiros Gizas