Frank and the Frog 그림책 by Bence Meszaros

Frank and the Frog 그림책 by Bence Meszaros is a highly esteemed winner of the very prestigious 2022 A' Design Award 은상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

은그래픽· 2022

Frank and the Frog 그림책

by Bence Meszaros

Client: Bence Mészáros

A' Design Award 은상 Winner in 그래픽 Category

31,626

Verified Award Winner

Verify Award Status for #136415

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Frank and the Frog 그림책

《프랭크와 개구리》는 상실과 기억을 다룬 어린이 그림책이다. 이야기는 어느 날 잠에서 깨어 할머니를 찾을 수 없게 된 소년 프랭크를 따라간다. 프랭크는 할머니를 찾기 위해 집을 떠나고, 그 여정에서 친구이자 조력자가 되어 주는 개구리를 만난다. 여정의 끝에서 프랭크는 할머니가 안전하고 평화로운 곳에 있음을 보게 되고, 작별 인사를 건넨다. 이 책은 왼쪽에서 오른쪽으로 흐르는 열두 개의 일러스트레이션 페이지로 구성되며, 마주 보는 두 면은 대비를 이루도록 짝지어져 있다. 손으로 그린 선과 텍스처를 디지털로 구성하고 채색했다.

The Recognition

About the A' Design Award 은상

Frank and the Frog 그림책, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Frank and the Frog 그림책, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Frank and the Frog 그림책, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Frank and the Frog is designed to give an escape world to anybody who needs to find peace after losing a beloved one. The book tells the story of a little kid called Frank, who wakes up one day and can't find his Granny. Frank decides to leave his home to find Granny and bring her home. During his journey, he meets a frog, who becomes his friend and helps him through the adventures. In the end, Frank sees Granny is in a safe and peaceful place; he decides to say goodbye and let her go.
Dimensions & Packaging: Width 300 mm x Depth 15 mm x Height 300 mm
Tags: illustration, picturebook, children, book, bookdesign, childrenbook
Production Technology: Mixed media. Manual linework and textures, digitally composed and colourized.
Design Challenge: The hardest part was, of course, how to bring the topic of death into the picture book in a kid-friendly way. Another thing I had to consider during the development phase was that even though I always spend a lot of time thinking about death, I never had an intimate experience with it. So I wanted to be respectful with this topic.
Research: RESEARCH ABSTRACT**:
A big part of my research was to find the right mentor for Frank.
I was looking into different mythology characters, symbols, characters from my life, etc. When I find frogs, I immediately fall in love with the idea. I think they are visually exciting; frogs are travellers, and they can travel through lands, through the water. In the shaman culture, frogs as totem animals have the power of transformation and travelling between the human world and the spirit realm.
Inspiration: My main goal with this picture book was to tell a story and tackle a topic that is not that common in children's literature. A topic that was hard to understand when I was a kid and had me confused for a long time. The subject of death.
I am lucky to have all four of my grandparents alive and know them, but this is a rare phenomenon in my environment. Many people lose their grandparents during their childhood. The base idea comes from my childhood: I was always (and still am) scared of what would happen when my grandparent won't be here anymore.
Project Duration: The project started in June 2021 in Helsinki.
Operation Flow: This picturebook has 12 fully illustrated pages. All the pages have a left-to-right flow, leading the eyes of the reader to the next page. The spreadsheets next to each other are designed to pair up based on different contrasts: e.g., on one page, when the composition is complex, then on the next page, the layout is minimal, or when Franks is high up in the sky, on the next page he goes deep under the ocean.
Patents: Copyright 2022 by Bence Mészáros
Written by Barnabás Csukás, based on an original story by Bence Mészáros
Team Members: Designer, Illustrator: Bence Mészáros
Writer: Barnabás Csukás
Image Credits: Creator Bence Mészáros, Frank and the Frog