Mocats 다기능 고양이 가구는 by La Jato del Gato is a highly esteemed winner of the very prestigious 2023 A' Design Award 은상 in 반려동물 케어, 완구, 용품 및 동물용 제품 디자인 Competition Category.

은반려동물 케어· 2023

Mocats 다기능 고양이 가구는

by La Jato del Gato

Client: La Jato del Gato

A' Design Award 은상 Winner in 반려동물 케어 Category

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The Design

About Mocats 다기능 고양이 가구는

Mocats(Modular Cacoons for Cats)는 고양이 환경 강화를 위한 모듈식 요소이며 내부 구조로 결합된 일련의 판지와 합판 조각으로 구성됩니다. 카드보드 조각은 모듈의 바닥, 천장 및 내부 벽을 형성합니다. 합판 조각은 내부 구조와 외부 벽을 형성합니다. 이 다기능 및 친환경 가구는 고양이가 긁고, 기어오르고, 숨고, 관찰하고, 자고, 놀 수 있게 해줍니다. 가정 내 다양한 라이프 스타일과 공간에 적응할 수 있습니다.

The Recognition

About the A' Design Award 은상

Mocats 다기능 고양이 가구는, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Mocats 다기능 고양이 가구는, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Mocats 다기능 고양이 가구는, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The MoCats (Modular Cacoons for Cats), are multifunctional and eco-friendly furniture that allow your cat to scratch, climb, hide, observe, sleep and play; that can adapt to your lifestyle and the different spaces within your home.
Dimensions & Packaging: Independent module: 38 cm high x 38 cm wide x 25 cm deep

Assembly: the dimensions vary according to the form of assembly.

*The dimensions of the MoCats can increase in all their dimensions according to the space of the homes and the breed of the cats.
Tags: Ecofriendly, cats, pet products, cardboard, multifunctional, modular, flatpack
Production Technology: The MOCATs are made up of a series of pieces of Cardboard and Plywood, joined by pressure by an internal structure. The cardboard pieces form the floor, the ceiling and the internal walls of the modules; while plywood pieces form the internal structure and external walls.

We use digital design programs to create and optimize part templates and laser cutting machinery to manufacture each part of the module.
Design Challenge: The biggest challenge was to come up with a manufacturing process that did not include the use of toxic additives and, at the same time, allowed manufacturing to be quick and easy.

On the other hand, the prototyping process was also complicated, due to the time it takes to carry out each test; because we not only had to verify that the product works at the moment, but we also had to evaluate its results in medium and long term.
Research: We investigate feline behavior, in order to fully understand how the brain of cats works; for correctly enrich the environment and improve its quality of life. Likewise, prototyping help us define: materials; the dimension and resistance of the structure; weather resistance; the product assembly process; the user experience; the acceptance and frequency of use of the module by the cat; the improvement of the bond between the cat and its owner; the improvement of the behavior of the cat.
Inspiration: We are a couple of architects and cat owners, we create spaces that are totally for our cats, but at the same time can be adapted to our different daily activities.

This cat-scale spaces are based on the principles of seed accommodation, flexibility and modulation. That is, an element of progressive growth that begins as a minimum space, which will grow and change over time according to the needs throughout the life of the cat, the number of cats and the activities carried out in the home.
Project Duration: We started testing the first prototypes in January 2017 in Lima, and ended also in Lima in January 2021.
Operation Flow: Cats use meowing to communicate with us, and we should use scents to communicate with them. That is why the moment of interaction with the modules is the precise moment where we generate communication between cats and their owners.

That is why we seek that the product is not only functional, but also interactive. We want people to leave their scent when assembling each module, when configuring the different circuits, when changing parts and when playing with their cats.

Likewise, we give both users freedom of decision. Cats get it through multifunctionality; and their owners, by having several design options, so they can choose the pieces and configurations that best suit their lifestyle.
Patents: "Casa Modular para Mascotas. Nº002215-2018/DIN. Brian Geiser . 2018. Lima, Perú.
Team Members: Vanessa Briceño Weiss
Brian Geiser Pasquel
Image Credits: Image #1-5: Photographer Carolina Schwalb