Joy Hill 전시장은 by More Design Office is a highly esteemed winner of the very prestigious 2023 A' Design Award 은상 in 인테리어 공간 및 전시 디자인 Competition Category.

은인테리어· 2023

Joy Hill 전시장은

by More Design Office

Client: More Design Office

A' Design Award 은상 Winner in 인테리어 Category

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Verified Award Winner
Verify Award Status for #142714

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Joy Hill 전시장은

엠도는 반케조이힐 프로젝트에서 정서적 공명을 일으킬 수 있는 의식적인 커뮤니티 라운지를 만들고자 한다. 이 작품은 동관의 도시 상징에서 영감을 받았습니다. 매달린 설치물은 Wok Ear House 지붕의 물결치는 실루엣에서 영감을 받았습니다. 대나무를 원료로 사용. 지역 무형문화유산인 동관의 짚 뜨기 기법을 바탕으로 대나무 조각을 재배열, 결합, 엮어 단순한 것에서 복잡한 것까지 리드미컬한 움직임을 형성하고 공간에 독특한 예술적 분위기를 나타냅니다.

The Recognition

About the A' Design Award 은상

Joy Hill 전시장은, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Joy Hill 전시장은, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Joy Hill 전시장은, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designing is a journey of exploring. In the project of Vanke Joy Hill, MDO wants to create a ceremonial community lounge that can trigger emotional resonance. The design uses modern techniques to portray Lingnan culture. The interplay of light, color, and sequence provides a beautiful and smooth rhythm to the space.
Dimensions & Packaging: Area:1100 Square Meters
Tags: Exhibition, Interior, Commercial, Sales Center, Modern, Simple, Natural, Art
Production Technology: The use of red stone is inspired by the traditional building material red sandstone, which provides a unique collage of textures for each column instead of the spontaneity of red sandstone. The Ingo Maurer Yoruba Rose lamp is placed on the reception desk to greet visitors in a light and elegant manner. The hanging installation is inspired by the undulating silhouette of the roof of the Wok Ear House. The bamboo material with high plasticity is chosen as the raw material.
Based on the local intangible cultural heritage Knitting Technique of Dongguan’s Straw, the bamboo strips are rearranged, combined, and intertwined to form a rhythmic movement from the simple to the complex and manifest a uniquely artistic atmosphere in the space. The atrium continues the feature of axial symmetry, making the artwork become the visual focal point of the space. At every turn of this journey, there are full of surprises.
The color red echoes the primary color of the space, adding to the free-and-easy atmosphere and manifesting the accessible and inclusive Lingnan culture. The furniture in the space is designed by MDO and TIWU & Zhao Yun Studio. MDO focus on exploring the beauty of tangible objects and craftsmanship in daily life.
By connecting the traditional paper folding and paper cutting art and nesting the geometric interface with the mortise-and-tenon structure, the design conveys the elegance, kindness, independence of the sculpture-like furniture, which is interconnected with the natural environment.
Design Challenge: MDO believes that a city’s symbols are signs that connect people with its culture. To this end, MDO integrates design with culture, space, and people’s lives with an open mind.
Research: This project is to explore the connection of oriental aesthetics and modern design, traditional images and modern symbols. MDO respects and uses reason to refine the urban culture of Dongguan, depicts the forgotten memories through traditional handicrafts and materials, and transforms these memories into new material elements through a continuous fusion of modern design.The huge volume, dense and light footed materials are constantly constructed, conveying a positive force to people.
Inspiration: This work is inspired by Dongguan's urban symbols.
The hanging installation is inspired by the undulating silhouette of the roof of the Wok Ear House. The bamboo material with high plasticity is chosen as the raw material. Based on the local intangible cultural heritage Knitting Technique of Dongguan’s Straw, the bamboo strips are rearranged, combined, and intertwined to form a rhythmic movement from the simple to the complex and manifest a uniquely artistic atmosphere in the space.
Project Duration: The project started in April 2021 and finished in October 2021.
Operation Flow: The reception area adopts the layout of axial symmetry to draw people’s attention to the end of the space. The red stones and the baking painted background echo each other, bringing a unique visual experience to visitors. The array of high colonnades creates a strong sense of ceremony and order for the space.
As the empty area under the high ceiling is open and flexible, MDO hopes to build it into a community lounge for a wide variety of scenes. The design capitalizes on the scale of the site with red high-gloss lacquered bookshelves bringing a sense of warmth to the space.
The art installation in the center of the space is artwork that can be appreciated from all angles.It continues the design elements of the Wok Ear House and Knitting Technique of Dongguan’s Straw with a lighter shape. The color red echoes the primary color of the space, adding to the free-and-easy atmosphere and manifesting the accessible and inclusive Lingnan culture.
Team Members: Director: Justin Bridgland and Director: Jaycee Chui
Image Credits: All materials on the site belong to More Design Office Co.,Ltd