Track of Time 손목시계 매장 인테리어 디자인 by Hers Interior Decoration

Track of Time 손목시계 매장 인테리어 디자인 by Hers Interior Decoration is a highly esteemed winner of the very prestigious 2023 A' Design Award 동상 in 인테리어 공간 및 전시 디자인 Competition Category.

동인테리어· 2023

Track of Time 손목시계 매장 인테리어 디자인

by Hers Interior Decoration

Client: Hers Interior Decoration Industry Limited

A' Design Award 동상 Winner in 인테리어 Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Track of Time 손목시계 매장 인테리어 디자인

'Track of Time'은 대만에 위치한 부티크 손목시계 매장의 인테리어 디자인이다. 스테인리스 스틸 패널, 그레이 미러, 멜라민 패널, 타일을 통해 회색을 주조색으로 적용했다. 디지털 절삭 방식으로 가공한 폴리스티렌으로 제작한 석재 느낌의 아트 설치물은 공간에 뚜렷한 개성을 부여한다. 개방형 평면에는 전시 구역, 카운터, 소파 공간, 수납 공간, 팬트리, 화장실이 배치되어 있다. 불규칙한 형태의 계단과 선형 조명은 방문객을 완만한 동선을 따라 안내한다. 차분하고 프라이빗한 분위기는 여유롭게 제품을 감상하고 선택할 수 있도록 돕는다.

The Recognition

About the A' Design Award 동상

Track of Time 손목시계 매장 인테리어 디자인, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Track of Time 손목시계 매장 인테리어 디자인, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Track of Time 손목시계 매장 인테리어 디자인, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through the polystyrene stone artwork, the designer injected a brand-new atmosphere into the space. Rather than just an exhibition, the designer focused on the atmosphere of the space that leads to the feeling of the products. By planning the path, texture, and configuration, visitors are guided to the products. The interior design not only expresses the brand's emphasis on texture and depth but also provides visitors with a high level of privacy and VIP privilege like an art gallery. Surrounded by a cozy atmosphere, each visitor can find the ideal piece of collection more smoothly.
Dimensions & Packaging: As a commercial space for boutique watches, it has a display area, counters, sofa area, storage area, stairs, pantry area, and lavatory. The interior is characterized by unique imagery of stone made of polystyrene. At the same time, the irregular staircase facade subtly reflects the diversity of gray colors. In addition, the designer also uses black mirrors, linear light strips, faux stone art installations, and multi-layered stairs to create a glass box-like sophistication and extravagance.
Tags: Commercial space, Fine display, Grayscale Modern, Track of Time, Modernity.
Production Technology: Digitally cut polystyrene. Stainless steels. Melamine. Cabinets. Tiles. Linear lighting bar. Modeling light fixture.
Design Challenge: The challenge was to integrate the luxury brand tone into the space while showing strength and texture through materials and layout. The designer used gray as the main tone and used faux stone installation art to reflect the imagery and characteristics of the space. Moreover, under the continuation of the same tone and different materials, the elements such as mirrors, lamps, titanium plating, melamine, and tiles outline a varied grayscale texture. In this way, the spatial intensity is strengthened and the spirit of the brand is embodied in the comprehensive conception of deep and light.
Research: As a venue for fine watches and luxury goods, the designer created a grand atmosphere of restrained luxury through a variety of grayscale tones. To create a relationship between the environment and the products, the designer delicately carved out the image of 'time' through symbols such as 'passing' and 'track'. Meanwhile, the linear lighting, grayscale melamine panels, and faux finishes gradually lead visitors into an immersive shopping experience. The shopping space not only focuses on the products but also brings out a more intuitive brand tone and tension through space planning.
Inspiration: The design of the space interprets the interrelationship between space and exhibits through the interweaving of imagery and figurative meanings. The theme is brought out through the extreme, sophisticated, and unique characteristics of a luxury boutique. Firstly, the design is laid out in grey tones, followed by a subtle spread of different materials to bring out the diverse artistic aspects between 'fine watches' and 'time'.
Project Duration: The project finished in September 2021 in Taiwan.
Operation Flow: The original base is a square space for exhibition and sales. The design of this project is to present a gradual change of spatial atmosphere with distinctive layering and various undulations through ingenious planning. Firstly, the designer configured the exhibition and sales space with an open plan. Then, through the staircase setting, the path of space is no longer tedious. Finally, the main tone of gray stainless-steel panels, gray mirrors, and melamine panels inject a unique atmosphere of the same tone and different materials into the space.
Team Members: HERS INTERIOR DECORATION
Image Credits: HERS INTERIOR DECORATION INDUSTRY Limited Company