Racer 장난감 by Ilwhan Ahn is a highly esteemed winner of the very prestigious 2023 A' Design Award 철상 in 완구, 게임 및 취미 제품 디자인 Competition Category.

철완구· 2023

Racer 장난감

by Ilwhan Ahn

Client: Iahn Design

A' Design Award 철상 Winner in 완구 Category

14,589

Verified Award Winner

Verify Award Status for #143085

View at A' Design Award Press Release Award Badge

Colors

The Design

About Racer 장난감

레이서는 자동차에 깊은 관심을 가진 어린이와 수집가를 위한 특별한 컬렉션입니다. 사용자가 자신만의 컬렉션을 디자인하고 개성 있게 꾸밀 수 있는 조립식 자석 장난감입니다. 레이서는 책상, 테이블, 벽면 선반에 두면 인상적인 장식품으로도 활용됩니다. 어린이를 위한 프리미엄 장난감으로 디자인되었으며, UV 방지 페인트로 마감된 ABS 플라스틱과 FDA 기준을 충족하는 우레탄 고무 타이어 등 내구성이 뛰어난 소재로 제작되었습니다.

The Recognition

About the A' Design Award 철상

Racer 장난감, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Racer 장난감, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Racer 장난감, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Racer is a great collection for children and collectors with a deep interest in automotive.

Racer is a constructive magnetic toy that allows customers to design and personalize their own collection.

Racer is also an ornamental toy that looks incredible on a desk, a table, or a wall shelf.

Racer is a luxurious toy for children made from long-lasting materials like ABS plastic with a UV-resistant paint finish and FDA-compliant urethane rubber tires.
Dimensions & Packaging: Product: 235mm x 125mm x 75mm
Package: 250mm x 130mm x 80mm sleeve box
Tags: Toys, Cars, Solidworks, Keyshot, 3D Print
Production Technology: 3D modeling with Solidworks; Rendering with Keyshot; Prototype with Form 3 printer from Formlabs
Design Challenge: A lot of effort went into researching a design that did not require screws and had no visible parting lines. On top of that, spending a lot of time making numerous prototypes to find the right specifications was the most challenged part.
Inspiration: Toy vehicles and construction toys are popular choices for millions of children across the world. Racer is a product that children and adults who love cars can interact and enjoy together.

The design inspiration is from the early Formula 1 racing car but with a modern minimalist aesthetics. Sleek and speedy racing car design is perfect gift for relatives or friends.
Project Duration: The project started in May 2021 in Seoul, Korea.
Operation Flow: Racer is a constructive magnetic toy that allows customers to design and personalize their own collection. Each part connected by a magnet can be easily disassembled and reassembled into parts of a desired color.
Patents: Copyrights belong to ILWHAN AHN, 2021
Team Members: ILWHAN AHN: Director, Product Designer
Image Credits: Image: ILWHAN AHN
Design: ILWHAN AHN