Ligne Roset 가구 쇼룸 by Ruixue Liang is a highly esteemed winner of the very prestigious 2023 A' Design Award 동상 in 인테리어 공간 및 전시 디자인 Competition Category.

동인테리어· 2023

Ligne Roset 가구 쇼룸

by Ruixue Liang

Client: Chongqing Micro Interior Design Co., Ltd.

A' Design Award 동상 Winner in 인테리어 Category

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Verified Award Winner

Verify Award Status for #148106

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ligne Roset 가구 쇼룸

리네 로제(Ligne Roset)는 중국 충칭의 한 쇼핑몰에 위치한 가구 쇼룸 인테리어입니다. 이 공간 구성은 고객의 동선을 디자인의 중심에 둡니다. 제품들은 완결된 하나의 방을 연출하는 그룹 단위로 배치되어, 방문객이 자신의 집에 놓인 가구의 모습을 자연스럽게 떠올릴 수 있습니다. 입구에서 매장의 모든 구석까지 이어지는 유도 동선을 통해 전 제품이 시야에 들어오도록 했습니다. 또 하나의 게이트형 입구는 유동 인구가 많은 인접 상점들을 향하도록 배치하여 더 많은 방문객을 유입합니다. 와비사비, 모던, 라이트 럭셔리, 프렌치 감성이 어우러지며, 공통된 색채 팔레트와 곡선 형태를 통해 하나의 통일된 분위기를 완성합니다.

The Recognition

About the A' Design Award 동상

Ligne Roset 가구 쇼룸, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Ligne Roset 가구 쇼룸, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Ligne Roset 가구 쇼룸, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is located in the Red Star Macalline Shopping Mall. From the beginning of the design, we reached a consensus with our client that the sales lines are the most important. The most we talked with our client is also about the plan layout and sales lines.
Dimensions & Packaging: In terms of spatial visual effects, the starting point of thinking is: the product is the protagonist, and the space exists to foil it. ligne roset's products are used in a wide variety of Spaces through the design team's design of several different tonalities to complement the various furniture products.
Tags: ligne roset,Modern,Wabi-sabi,Light Luxury,French
Production Technology: The layout of the store interior, set the route so that customers from the entrance, can naturally walk in the store to every corner, you can see all the products. The layout of the design team is to form a group, and these groups are scene simulation, they will allow customers to have immersive associations about the good effect of their own home association.
Design Challenge: Because there are several different styles and tonalities, it is important to know how they coexist and how they transition naturally. The method adopted by the design team is the local interpenetration of the modeling and the basic unity of the color, which can perfectly solve the problem of harmony.
Research: The design team used wabi-sabi, modern, light luxury, French style tonality. Wabi-sabi was chosen as the most important piece in the main entrance. Because next to the merchants are exquisite, luxurious tonality, so that they can have obvious differentiation, attract people's attention. At the same time in order to foil the characteristics of freehand space furniture, the design team here used a lot of curves, from the construction period, cost, construction difficulty and other factors, wabi-sabi wind is a more appropriate choice.
Inspiration: List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
Project Duration: The project began in Chongqing in 2021 and will be completed in September 2021.
Operation Flow: List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
Image Credits: Chongqing Micro Interior Design Co., Ltd.