Maiko Mochizuki and Rei Nishitani의 Red Wave 입구

디자이너 Maiko Mochizuki and Rei Nishitani의 작품 Red Wave 입구은(는) 매우 권위 있는 2023 A' Design Award 금상의 트레이드쇼 건축, 인테리어 및 전시 디자인 부문에서 탁월한 수상작입니다.

금트레이드쇼· 2023

Red Wave 입구

디자이너: Maiko Mochizuki and Rei Nishitani

클라이언트: Murayama Inc

트레이드쇼 부문 A' Design Award 금상 수상작

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사이트 방문 A' Design Award에서 보기 보도 자료 수상 배지

색상

디자인

Red Wave 입구 소개

레드 웨이브(Red Wave)는 2022 국제 그래픽 아트 쇼(International Graphic Arts Show 2022)의 입구 구조물로 설치됐다. 기술이 만들어낸 풍부한 붉은 색과 그에 감동된 마음의 움직임을 뜻한다. 에너지 넘치는 레드 컬러와 유동적인 형태는 코로나19로 인한 침체를 두려워하지 않고 활발한 비즈니스 협상을 통해 열정적인 전시를 상징했다. 행사장 내 특별전시공간, 안내사인, 온라인 콘텐츠 등에 대한 디자인 컨셉으로도 레드 웨이브(Red Wave)를 적용해 통일감을 주어 방문객의 불편을 최소화했다. 여기저기 돌아다니는 것의 스트레스.

수상 인정

A' Design Award 금상 소개

Red Wave 입구, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Red Wave 입구, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Red Wave 입구, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

디자인 비하인드

프레스 킷

디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: Red Wave was installed as the entrance structure for International Graphic Arts Show 2022, a comprehensive international exhibition for the printing and related industries. The design combines the beauty of an artwork with the functionality of an entrance gate. The energetic red color and fluid form symbolize the exhibition, which is full of enthusiasm with active business negotiations, not fearing the stagnant conditions caused by the Covid.
치수 및 패키징: Width 27700mm x Depth 8440mm x Height 4000mm
태그: Entrance, Gate, Registration, Exhibition, Printing industry, Red, Wave
생산 기술: We used a wrinkle-free fabric for striped molding which allows the graphic design to show through on both sides even printed on one side. The red colors are all slightly different and the lighting effects provide further color variation and movement. For the foundation of the molding, we used leased system products. The fabric served not only as decoration but also as a fixation for the foundation, minimizing the number of columns. This combines beauty with reduced environmental impact.
디자인 과제: The biggest challenge was how to define the presence of this entrance. What we imagined from the exhibition theme, "Venture into the innovation!" was that IGAS, where people's adventurous spirit intersects, is like an ocean, where visitors pass through great waves. Finally, through repeated trial and error in design, the dynamic and organically beautiful entrance design was produced by its combination of straight and curved lines.
연구: We researched and examined the design of the International Graphic Arts Show 2022 to preserve its brand. The annual entrance to the exhibition has a unique air about it, somehow unchanging despite its changing form. We focused our research on creating a continuous structure like the architecture of the Tokyo Big Sight: the venue of this event, and on integrating the conflicting shapes of straight and curved lines into a single form.
영감: IGAS is a showcase of the rich colors created by advanced printing technology, and we felt that we should visualize this beautiful and functional aspect of it. "Red Wave" means the "rich red" made possible by technology and the "movement of our heart" that is moved by it. In the simple form of a series of straight lines, the entrance gate functionally expresses that it is a gateway to emotion by using a precise gradation of colors to create the brightest red in the center of the passageway.
프로젝트 기간: Installed at Tokyo Big Sight for 5 days from November 24 to November 28, 2022
운영 흐름: Red Wave had a special presence because it was installed on the main street of Tokyo Big Sight, the venue for this show. Red Wave was used not only as the name of the entrance, but also as a design concept for the special exhibition area, guidance signs, online contents, etc. within the venue, giving it a sense of unity. This reduces visitors' stress of moving around.
팀원: Maiko Mochizuki
Rei Nishitani
이미지 출처: Image #1: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #2: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #3: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #4: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #5: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.