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Ax1 웹사이트는 by Alisa Kalnitska

Ax1 웹사이트는 by Alisa Kalnitska is a highly esteemed winner of the very prestigious 2023 A' Design Award 동상 in 웹사이트 및 웹 디자인 Competition Category.


동웹· 2023

Ax1 웹사이트는

by Alisa Kalnitska

Client: Ax1

A' Design Award 동상 Winner in 웹 Category

Colors

The Design

About Ax1 웹사이트는

AX1의 전체 컨셉은 비표준이며, 어두운 테마와 놀라운 시각 효과는 이 주제에 대한 고정관념을 완전히 파괴합니다. 사이트 인터페이스는 단색이지만, 두 번째 블록에서는 밝은 색상의 점을 볼 수 있어 사용자가 경험하는 미래주의와 감성을 강조합니다. 독특한 크롬 도금 입체 물체도 개발되었습니다. 이는 기술의 금속성과 프로젝트의 프리미엄 특성을 반영합니다. 디자인은 사용자 친화적이고 반응이 좋습니다.

The Recognition

About the A' Design Award 동상

Ax1 웹사이트는, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Ax1 웹사이트는, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Ax1 웹사이트는, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The whole concept is non-standard, the dark theme and incredible visual effects completely destroy the stereotypes about this topic. The site interface is monochrome, however in the effect, in the second block, bright colored spots can be seen, thus emphasizing the futurism and emotions that users experience. Unique chrome-plated three-dimensional objects have also been developed. They reflect the metal of the technique and the premium nature of the project. The design is user-friendly and responsive.
Dimensions & Packaging
The site is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
Tags
web3, дизайнер Alice K, UX, UI, Website, Web design, Interface, Responsive, Crypto, Blockchain
Production Technology
UX/UI design: Figma; Image retouching: Adobe Photoshop; Development & animations: HTML, CSS, JavaScript
Research
To understand what the effects should be, it is necessary to feel the approach of blockchain systems and study the principles of their development. In addition, a survey was conducted among users who are familiar with the concept of «blockchain», and among users who are not familiar with the subject. The main questions were: «How can you describe the blockchain?» and «What emotions does this topic evoke?». This survey played a role in shaping the style of graphic elements.
Inspiration
In 2023 blockchain technologies continue to develop actively. Besides, they are increasingly used in various industries. These technologies provide users with many possibilities. Therefore, such a topic cannot but be of interest. In the work on the AX1 website, the main inspiration was precisely manufacturability. The purpose was to convey all the modernity, the speed of development and futurism. To do this, complex visual effects have been thought out and developed that arouse curiosity and capture the attention.
Project Duration
The project started in July 2022 in Ukraine. Published on the web in September 2022. Update February 2023 - until now.
Operation Flow
The site has a one-page structure with scrolling and easy navigation. Minimum of text description so as not to overload users. The founders of the AX1 organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain. To participate users can use the contacts to tell about their project and take part in the competition.
Team Members
Alisa Kalnitska

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