1821 Vintage Bolgrad 스파클링 와인은 by Valerii Sumilov

1821 Vintage Bolgrad 스파클링 와인은 by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 A' Design Award 금상 in 패키징 디자인 Competition Category.

금패키징· 2023

1821 Vintage Bolgrad 스파클링 와인은

by Valerii Sumilov

Client: Shumi Love Design

A' Design Award 금상 Winner in 패키징 Category

3,553,699

Verified Award Winner

Verify Award Status for #151382

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About 1821 Vintage Bolgrad 스파클링 와인은

Bolgrad 브랜드는 우크라이나 해안 남부 지역의 본질인 가벼운 분위기, 훌륭한 기후 및 좋은 포도주 양조법을 구현합니다. 라벨에 표시되어 있고 그 중심에 있는 1821년은 남부 오데사 지역에 위치한 볼그라드 시가 설립된 해입니다. Bolgrad는 서양 생산자들에게 더 전형적인 스파클링 와인을 더 낮고 더 넓은 병에 담아 시장에 출시하기로 결정한 최초의 우크라이나 생산자입니다. 이 제품의 디자인은 진보성, 높은 지위 및 유럽 와인 제조 전통에 대한 고수를 반영합니다.

The Recognition

About the A' Design Award 금상

1821 Vintage Bolgrad 스파클링 와인은, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. 1821 Vintage Bolgrad 스파클링 와인은, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. 1821 Vintage Bolgrad 스파클링 와인은, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 1821 is the year in which the city of Bolgrad, located in Odesa Region in southern Ukraine, was founded. The Bolgrad brand embodies the essence of the southern regions along the coast: a light atmosphere, excellent climate, and good winemaking. Bolgrad was the first Ukrainian producer to decide to bring sparkling wine in a lower and wider bottle to market, which is more typical of Western producers.
Dimensions & Packaging: Necklaces: 100 mm X 27 mm Label: 64 mm X 65 mm Paper: Fasson Orion Frozen Diamond Plus
Tags: sparkling, wine, bolgrad
Production Technology: Agency development: bottle design, brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Fasson Orion Frozen Diamond Plus Post-print: gold stamping, embossing, tactile varnish
Design Challenge: The main idea of the design is the high status of the product and brand Bolgrad. In the design we wanted to reflect the severity, respectability, so that the consumer feels belonging to the "high society". We also conveyed a sense of celebration, bright lights and festivity.
Research: We did market research on the competitive shelf. As a result of the research it became clear to us that sparkling wines are not only about breed and brevity. But also mood, atmosphere, a special status - severity, restraint, a high level of presentability. That is what we tried to reflect in the design.
Inspiration: Our target was to carry out a comprehensive branding campaign for sparkling wines under the TM 1821 Vintage Bolgrad. We had the following tasks: bottle design, label set design, further development of the previously created brand identity.
Project Duration: The project started in summer 2022 in Kiev, Ukraine.
Operation Flow: The bottle design was based on the traditional shape of those for European sparkling wines. The embossed logo personalizes the bottle and clearly identifies the brand. The overall design is stylistically consistent with the brand identity. Special art paper, a tactile varnish, foil stamping, and embossing were used to create the label. Together, all this creates the overall image of the product and makes it attractive to the consumer.
Patents: Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Team Members: Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
Image Credits: Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov