Espressionismo Floreale 러그 by Laura Niubo is a highly esteemed winner of the very prestigious 2024 A' Design Award 동상 in 가구 디자인 Competition Category.
동가구· 2024
Espressionismo Floreale 러그
by Laura Niubo
Client: Niubo
A' Design Award 동상 Winner in 가구 Category
Verified Award Winner
Verify Award Status for #152183The Design
About Espressionismo Floreale 러그
에스프레시오니스모 플로레알레(Espressionismo Floreale)는 꽃을 통해 생명의 재탄생을 이야기하는 러그 컬렉션이다. 색채와 기하학적 형태를 통해 각 디자인은 꽃의 생식 기관을 가장 추상적인 형태로 담아낸다. 이 러그들은 뉴질랜드 울과 비건 실크를 고급스럽게 혼방한 소재를 핸드 터프팅 기법으로 직조하여 완성되었다. 컬렉션은 꽃밥(Anther), 심피(Carpel), 수술대(Filament), 잎(Leaf), 꽃잎(Petal), 수술(Stamen)의 여섯 가지 디자인으로 구현된다. 각 러그의 디자인은 색과 형태에 대한 탐구로, 꽃이 본래 지닌 유려하고 우아하며 힘 있는 움직임의 감각을 자아내어 생동감 넘치는 삶을 열어준다.
The Recognition
About the A' Design Award 동상
Espressionismo Floreale 러그, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Espressionismo Floreale 러그, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Espressionismo Floreale 러그, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Espressionismo Floreale is a rug collection about the rebirth of life through flowers. Using colors and geometric shapes, each artwork captures one natural reproductive part of a flower in its most abstract form. The design of each rug is a study of color and form that generates a sensation of a sinuous, elegant and forceful movement as these flowers own by nature. A powerful color expression elevates the viewer's imagination to a world in which color floods everything and brings them joy.
- Dimensions & Packaging
- They come to life through six different designs: Anther, Carpel, Filament, Leaf, Petal and Stamen. They start at a medium size and they are made to order. The overall sizes are between 2.20 x 2.40m and 2 x 3m. and the hair hight is 14 mm.
- Tags
- rugs, textile, furniture, color, geometry, abstract, decoration, home
- Production Technology
- The Espressionismo Floreale rugs are woven from a luxurious blend of New Zealand wool and vegan silk using the hand tufting technique. The artist’s manufacturer Beiriz Atelier in Portugal is certified in materials and production. The rugs are handmade using natural and sustainable materials, wool and vegan silk, which its production process uses environmentally friendly nontoxic solutions and recycles ninety nine per cent of the water used. The rugs are woven with natural dyes.
- Design Challenge
- The first challenge was how to translate a design from 2D on paper to 3D on fabric. To then facing the biggest challenge which was the production. Worked with many makers in Barcelona, Portugal and India until found the one who could achieve the perfect lines and design and the exact desired colors in the most environmental responsible manner from the study at Tapetes Beiriz in Portugal.
- Research
- Color and form study followed by materials research. Production and manufacturing research. Shipping, packaging, delivery methodology. Once the product was achieved the creation of a business from zero with branding, website, photoshoots, PR materials, sustainable production process and research on fairs to exhibit.
- Inspiration
- Laura believes in the emotional power of color that unlocks a vibrant living and how color can bring energy to impact how we feel in the spaces around us. But moreover, how we connect with design because of its story and message. Espressionismo Floreale reminds us that nature continues offering its beauty and support, honoring how flowers make our existence possible. An abstraction of something the audience care and can relate to, and even more, that it can bring them an uplifting energy.
- Project Duration
- The project started in November 2020 and finished in January 2023, and was exhibited at Alcova during Salone del Mobile Milan Design Week 2023.
- Operation Flow
- The rugs are an addition to any interior space. Once the package is opened we let the rug relax and be flat for a few hours with no furniture on top. It's recommended to vacuum it everyday for a couple of weeks if possible. After this is all about enjoying the comfort and pleasant energy from its design and colors.
- Patents
- Copyrights belong to Laura Niubo, 2024.
- Team Members
- Laura Niubo
- Image Credits
- Photographers: Danny Duran and Barbara Vidal
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