Fluffy Bread 반려동물 침대 by Kama Muta is a highly esteemed winner of the very prestigious 2024 A' Design Award 은상 in 반려동물 케어, 완구, 용품 및 동물용 제품 디자인 Competition Category.

은반려동물 케어· 2024

Fluffy Bread 반려동물 침대

by Kama Muta

Client: Kama Muta

A' Design Award 은상 Winner in 반려동물 케어 Category

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Verified Award Winner

Verify Award Status for #153660

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fluffy Bread 반려동물 침대

플러피 브레드(Fluffy Bread)는 반려동물의 휴식과 놀이, 수면을 위해 디자인된 펫 베드입니다. 부드럽고 둥근 형태는 갓 구워낸 빵을 연상시킵니다. 미니멀하고 우아한 스타일의 작은 소파 형태로 제작되어 다양한 주거 인테리어에 자연스럽게 어우러집니다. 인체용으로 개발된 메모리폼을 사용해 안정적인 지지력을 제공하며, 장기간 사용해도 쉽게 꺼지지 않습니다. 조직감 있는 벨벳 원단은 촉감이 부드럽고 마모와 스크래치에 강합니다. 베이스는 집성 화이트 애시 원목을 사용해 장인이 직접 손으로 연마하여 완성했습니다. 이 디자인은 사람과 반려동물 사이의 유대를 더욱 견고하게 하는 것을 목표로 합니다.

The Recognition

About the A' Design Award 은상

Fluffy Bread 반려동물 침대, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Fluffy Bread 반려동물 침대, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Fluffy Bread 반려동물 침대, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This pet bed is designed for rest, entertainment and sleep of pets, which boasts the texture of fluffy bread to be comfortable enough for pets. Upholding the idea of Italian aesthetics, the pet bed is shaped into a sofa styled in a minimalist, elegant manner. In this way, the product can perfectly blend into home environments of various styles and strengthen the emotional connection between people and pets, thereby helping to create a space where harmonious symbiosis of them is realized.
Dimensions & Packaging: product dimensions, 14.5 mm x 14.5 mm x 11 mm; 14.5 mm x 14.5 mm x 13 mm
Tags: pet bed, texture of fluffy bread, shape of a sofa, Italian aesthetics, harmonious symbiosis of people and pets
Production Technology: The memory foam for human use features slow rebound property, and thus avoids the problem of sagging after long-time use. The delicate, soft structured velvet fabric is resistant to wear and scratch, so as to prolong the service life of the pet bed. The base made of reconstituted white ash wood is manually polished by craftsmen, which is uneasy to deform, and is free from any harmful substance to protect health of pets.
Design Challenge: The challenge is how to eliminate disharmony between pet beds and home environments. The design team, following the style of Italian furniture, has designed the product as a simple, elegant sofa to harmonize with other furniture. Such a design not only ensures a consistent style of a home environment, but also enhances a strong sense of belonging for pets to enable harmonious symbiosis of people and pets in a space.
Research: In recent years, pets gradually become an important member of families, and more people pay attention to living environments of pets, which drives growth of the market in pet beds and other related supplies. However, pet beds currently on the market are largely homogeneous, and usually fail to strike a balance between practicality and visual pleasure. They also have strong individuality and thus are difficult to blend into home environments.
Inspiration: Drawing inspiration from bread, this pet bed is both practical and visually attractive. Its soft, fluffy texture contributes to a comfortable experience for pets, and gives a sense of intimacy visually to make people want to approach and touch the product.
Project Duration: The project started in Shenzhen in September 2022, was completed in Shenzhen in February 2023, and came online in July 2023.
Operation Flow: The memory foam for human use, neither too soft nor too hard, provides enough support when ensuring good comfort, where pets can fully relax their bodies with their weight well distributed. The structured velvet fabric effectively resists to scratches by pets. The shape of a sofa harmonizes with any home environment, bringing pets a strong sense of belonging.
Team Members: Chen Liang