Hucks Serif 서체 디자인 및 스펙시먼 by Paul Robb is a highly esteemed winner of the very prestigious 2024 A' Design Award 은상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

은그래픽· 2024

Hucks Serif 서체 디자인 및 스펙시먼

by Paul Robb

Client: S6 Foundry

A' Design Award 은상 Winner in 그래픽 Category

105,750

Verified Award Winner

Verify Award Status for #157296

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hucks Serif 서체 디자인 및 스펙시먼

Hucks Serif는 현대적인 세리프 서체 패밀리로, 넓은 오픈 카운터와 우아한 곡선 및 둥근 형태가 매끄럽게 통합되어 현대적이고 우아한 타이포그래피 미학을 담은 글리프 세트를 선보입니다. 굵은 획과 가는 획 사이의 의도적인 대비는 Hucks Serif에 조화롭고 세련된 외관을 부여합니다. Hucks Serif의 디자인은 세심하게 제작되었으며, 글자 형태에 내재된 우아함을 불어넣어 서체를 독특한 스타일로 승화시키려는 헌신의 결과물입니다.

The Recognition

About the A' Design Award 은상

Hucks Serif 서체 디자인 및 스펙시먼, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Hucks Serif 서체 디자인 및 스펙시먼, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Hucks Serif 서체 디자인 및 스펙시먼, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hucks Serif is a contemporary serif-type family, presenting a seamless integration of large open counters and gracefully curved and rounded forms, resulting in a glyph set that breathes a modern and elegant typographic aesthetic. The deliberate contrast between thick and thin strokes bestows Hucks Serif a harmonious and stylish appearance. Hucks Serif’s design is meticulously crafted, a dedication to infusing letterforms with an inherent elegance that elevates the font to a distinctive style.
Dimensions & Packaging: The specimen dimensions are 210 x 290mm
Tags: Type design, Type specimen
Production Technology: Glyphs was used to create the Font family. The Type specimen book was printed as a limited run in offset digital, five color, outer box debossed.
Design Challenge: The major challenge was creating a through-weight font family that was versatile and adaptable, transcending the boundaries of traditional and digital applications and creating a contemporary visual language.
Research: Our research began with the studying of classical forms that could be expanded and adapted into new forms and shapes, with a highly contemporay feel.
Inspiration: This Font family’s inspiration was to create a sophisticated design system that follows classical serif fonts in a contemporary visual language to create a lasting and memorable impression through thoughtful typographic elegance and style.
Project Duration: The font family was started in July 2023 and commercialized in November 2023
Operation Flow: The font family was launched as a retail font worldwide and used by international design firms.
Patents: Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
Team Members: Paul Henry Robb
Moira Bartoloni
Image Credits: Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023