Marka 다기능 의자 by Adel Alserhani is a highly esteemed winner of the very prestigious 2025 A' Design Award 동상 in 가구 디자인 Competition Category.
동가구· 2025
Marka 다기능 의자
A' Design Award 동상 Winner in 가구 Category
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About Marka 다기능 의자
모듈형 팔걸이는 나사나 접착제 없이 다리 없는 의자로 손쉽게 변환할 수 있는 2인용 좌석 솔루션입니다. 이 유쾌한 디자인은 역동적인 좌석 배치와 건강한 라이프스타일을 장려합니다. 베두인 유목민의 낙타 안장에서 영감을 받아 문화유산과 현대적 미학을 융합했습니다. 중동과 아시아 등 다양한 지역의 실내외 공간에 이상적이며, 사회적 교류와 편안함을 증진하여 사용자들이 재미있고 매력적인 방식으로 함께하는 좌석 경험을 즐길 수 있습니다.
The Recognition
About the A' Design Award 동상
Marka 다기능 의자, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Marka 다기능 의자, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Marka 다기능 의자, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Modular armrest for two persons could convert into legless chair without any use of screws or glue giving the user the ability to change positions in a healthy and fun way of assembling .The design is a modern floor seating inspired by camel saddle that have been use as an an armrest when bedouin nomads settle . Marka could be use as an outdoor furniture and as an indoor in another regions such as middle-east and asia where floor seating is more common.
- Dimensions & Packaging
- - Panel (A) H:50cm - W:50
- Panel (B) H:50 - W:40
- Cover : consist of three padded section connected by hidden level adjustable joinery .
- Triangular Pillow
First position (marka) : can be slides into each other as an X shape to be floor armrest .
Second Position ( legless chair ) : insert Panel B into Panel A to have legless chair and by using the padded cover and the triangular shaped pillow you have the ability to change between various body positions - Tags
- Floor seating , Cultural Furniture , Modular furniture , Lightweight, recycled, recyclable, suitable, cosy , Creative, innovative,
- Production Technology
- Keeping the flow of organic multi uses of this ancient furniture the designer intention is to develop from natural and recycled composite materials to reserved this amazing connection and harmony between land and humanity that trace back to the main inspiration of this design . the base of the piece will be made of 100% recycled and recyclable polypropylene recovered from local furniture production waste and the local auto- motive industry.
- Design Challenge
- Living in a massive and vast city such as Riyadh, with a population of almost 8 million, I have noticed a growing sense of loneliness among individuals. This might be due to the booming economy and rapid development across all sectors. However, it social effects have become more noticeable, with people feeling a sense of strangeness and not belonging. In our pursuit of progress, we must not forget the importance of maintaining the social fabric that binds us.To address this, we need to foster sharing and caring through genuine human interaction, reclaiming the sense of community that has always been a cornerstone of our identity. The motive behind this design challenge is not to force change but to provide a solution to this social phenomenon within an everyday product that everyone needs.
- Research
- The product sparks from Social and Behavioral Research that aims to explore the shift in social norms and traditions within Arab societies, focusing on the contrast between historical communal lifestyles and the contemporary situation. The study examines how these changes impact individual behavior and social well-being.the main goal is to Design an everyday object that encourages social interaction and strengthens the sharing spirit in ones life. This project should seamlessly integrate into daily life, promoting genuine connections and a sense of belonging.The research method form Marka was in Arab Literature and archived images and paintings from Orientalists on the other hand I ran few social studies on social media and public spaces and verbal interviews to have a sense of the general atmosphere among society and I noticed the following :
Economic Pressures: The pursuit of economic success and the demands of modern careers have shifted focus from communal to individual goals
Technology and Social Media: While these have connected people globally, they often contribute to physical isolation and superficial interactions.
mpact on Individuals:
Social Isolation: The weakening of traditional social networks can lead to feelings of loneliness and alienation.
Mental Health: Increased stress and mental health issues are linked to the loss of community support.
Identity and Belonging: Rapid cultural changes can lead to a crisis of identity and a diminished sense of belonging. - Inspiration
- In revisiting our visual memory, the bedouin lifestyle emerges as a profound influence on the concept of Marka. Constant traveling was not just a way of living it was a celebration of freedom, encapsulated by exploration and following the unknown. This Bedouin spirit manifested in the practical use of the design multipurpose, lightweight, and easy to transport.Originally, Marka used as a saddlery for camel riding. However, when bedouin communities settled, Marka transformed into a furniture piece . From this concept of multifunction and modularity I found the bridge that links this rooted product to a contemporary product all in one design .
- Project Duration
- Project started in September 2023 in Riyadh - Saudi Arabia . The prototypes started in early 2024.
- Operation Flow
- The First position of Marka is a call to have a dialogue with the others while the second position gives the modern need to have a moment for the individual .
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