Unfolding A Nakagin Story 신문 포스터 by Yang Tian

Unfolding A Nakagin Story 신문 포스터 by Yang Tian is a highly esteemed winner of the very prestigious 2025 A' Design Award 철상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

철그래픽· 2025

Unfolding A Nakagin Story 신문 포스터

by Yang Tian

A' Design Award 철상 Winner in 그래픽 Category

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View at A' Design Award Press Release Award Badge

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The Design

About Unfolding A Nakagin Story 신문 포스터

전후 일본의 모더니티를 재정의하고자, 메타볼리즘 그룹의 최연소 멤버였던 구로카와 기쇼는 현대 주거를 개별 세포로 상상했다. 세포는 이동하고, 소화하고, 성장하고, 쇠퇴하며, 사람들이 더 이상 고정된 공간에 거주하지 않는 새로운 사회를 형성한다. '나카긴 스토리 언폴딩'은 신문을 매체로 활용하여 이 메타볼리즘적 상상을 기록하고 확장하며, 펼침을 통해 도시 이야기를 구축한다.

The Recognition

About the A' Design Award 철상

Unfolding A Nakagin Story 신문 포스터, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Unfolding A Nakagin Story 신문 포스터, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Unfolding A Nakagin Story 신문 포스터, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To re-identify Japan’s Modernity after the war, Kisho Kurokawa, the youngest Metabolism group member, imagines modern housing as individual cells. They move, digest, grow, and decay, informing a new society where people no longer live in a fixed space. Unfolding a Nakagin Story uses the newspaper as a medium to document and expand this Metabolism imagination, through “unfolding” to fabricate an urban story.
Dimensions & Packaging: Cover: 8" X 12"

Newspaper: 16" x 24"
Tags: Nakagin, Metabolism, Heritage, Housing, Urbanism
Production Technology: Graphics are done in Photoshop and Illustrator, the architecture is modeled in Rhino with a grasshopper plugin to change patterns and orientation.
Design Challenge: How can we capture the concept of Metabolism, where buildings can grow and shrink over time? How should I identify individual differences while the building comprises the same rectangular blocks? These are the two biggest challenges I need to solve. By using newspaper as the medium, one can feel the growth through unfolding the paper. One can also read individual stories despite repeating units by showing the interior information of selected blocks.
Research: Focusing on post-war Japanese architecture, Metabolism was the most influential architectural movement from the late 1950s to the early 1970s. Kisha Kurokawa changed the Western design ideology of FORM (ETERNAL) based living style to TIME (CHANGING) based living space. The Nakagin Capsule Tower is an iconic architecture that not only embraces ephemeral but also changes a collective to an individual-oriented living style.
Inspiration: To embrace the idea of flexibility and updating, the newspaper is a great medium as a representation tool. Newspaper changes every day with new information and unfolding it to gain new information reinforces the idea of metabolism. By unfolding the project, each time, the capsule patterns, window colors, shapes, and orientation change within an oblique neutral grid.
Project Duration: Duration: 3 months

Location: Boston, MA, USA
Operation Flow: You could unfold it three times, each time, the capsule patterns, window colors, shapes, and orientation change within an oblique neutral grid, and 7 capsules have been highlighted to expose the interior activities of an individual with personal information next to it. Individual yet connected, neutral yet different for each capsule. You will experience the beauty of the Nakagin capsule tower after you unfold its stories!