Levelplay Brandsite Responsive Website Design by Shakes Design is a highly esteemed winner of the very prestigious 2025 A' Design Award 은상 in 웹사이트 및 웹 디자인 Competition Category.
은웹· 2025
Levelplay Brandsite Responsive Website Design
Client: LVL Corp.
A' Design Award 은상 Winner in 웹 Category
Verified Award Winner
Verify Award Status for #170189The Design
About Levelplay Brandsite Responsive Website Design
The Levelplay Web Design and Be Like Liquid Visual carve a unique position in the industry, setting the brand apart with a bold fusion of nostalgia, character driven branding, and creative communication. Inspired by retro gaming and a rebellious spirit, the design captures fluidity and motion, mirroring the essence of liquid cooling technology. With high quality graphics and immersive storytelling, the website transforms into an interactive experience, reinforcing the Levelplay playful yet high performance identity.
The Recognition
About the A' Design Award 은상
Levelplay Brandsite Responsive Website Design, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Levelplay Brandsite Responsive Website Design, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Levelplay Brandsite Responsive Website Design, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Levelplay is a pioneering brand in PC cooling technology, specializing in Liquid Cooling Solutions. The Be Like Liquid Web Design is a tribute to a legend, a rebel, and a fighter-embodying adaptability, resilience, and mastery. The creation of this web experience is a seamless blend of cutting-edge technology and immersive artistry, using interactive animations, arcade-style transitions, dynamic cursor effects, and fluid motion graphics to bring the site to life.
- Dimensions & Packaging
- The Levelplay website is optimized for performance, responsiveness, and SEO, ensuring seamless access across devices. A well-structured title tag, high-quality meta description, and descriptive anchor text enhance search visibility and user experience. Valid hreflang and rel canonical tags ensure proper regional targeting and prevent duplicate content issues. All images include alt attributes, reinforcing accessibility and SEO best practices while securing strong search rankings.
- Tags
- levelplaytech, belikeliquid, pccooling, liquidcooling, lvl, levelplay, pccomponents, pcdiy,
- Production Technology
- The Levelplay Web Design was built on WordPress, leveraging a highly flexible platform to build and craft a seamless, high-performance user experience. Custom CSS was implemented for precise styling, animations, and interactivity. 3D animations were created in Blender, while 2D motion graphics and animated transitions were developed in After Effects. The site also integrates Lottie animations, ensuring lightweight yet fluid visuals that enhance engagement without compromising speed. Every element was meticulously designed to push the boundaries of interactive web design.
- Design Challenge
- While its inspiration is rooted in nostalgia, this design was meticulously crafted to be a unique artistic interpretation that pushes the boundaries of web design. The challenge was to seamlessly connect the website’s aesthetics to the essence of Levelplay products, requiring deep exploration and iteration. Be Like Liquid became more than a phrase - it evolved into a core brand philosophy, shaping both the web experience and the Levelplay identity.
- Research
- Our research mainly included the competitive landscape as well as other emerging players in different industries the goal to craft a very different identity from the big players and position the brand as a fun go-to-alternative.
- Inspiration
- The Levelplay Web Design merges retro gaming aesthetics with bold visuals and interactivity, creating a cutting-edge digital experience. It blends nostalgia and modernity, capturing the thrill of arcade games while redefining digital engagement for todays gamers. Levelplay champions adaptability and fun, proving tech should be powerful yet enjoyable. Camouflage visuals and custom emojis turn product pages into an interactive battleground, reinforcing its rebellious identity.
- Project Duration
- The project took 6 months to complete, including web concept, custom animations, content and web development.
- Operation Flow
- This web design redefines digital engagement through its bold artistic vision and gamified user experience. Unlike conventional PC component websites, Levelplay transforms its online presence into an interactive playground. Scrolling triggers animations, hover effects create playful interactions, and dynamic visual feedback enhances user engagement. Rather than passively browsing, visitors become active players in a gamified digital experience.
- Patents
- LVL Corp.
shakes bkk Co., Ltd. - Team Members
- Lead Designer: Bomin Klaithin
Creative Director: Prompong Hakk
2D Animator & Retouch: Pumepat Akkharamahawong
3D Animator: Phacanan Thongpila
Renderings: Thoranisorn Hurapan
Project Direction: Richard Chen - Image Credits
- LVL Corp.
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