Avesta Branding System 브랜딩 시스템 by Daniel da Hora

Avesta Branding System 브랜딩 시스템 by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award 철상 in 그래픽, 일러스트레이션 및 시각 커뮤니케이션 디자인 Competition Category.

철그래픽· 2025

Avesta Branding System 브랜딩 시스템

by Daniel da Hora

Client: Lefil Company

A' Design Award 철상 Winner in 그래픽 Category

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Verified Award Winner

Verify Award Status for #170539

View at A' Design Award Press Release Award Badge

Colors

The Design

About Avesta Branding System 브랜딩 시스템

이 디자인은 회사의 비전, 리더십, 혁신을 담아내며, 동시에 성장과 지속가능성에 초점을 맞춘 브랜드입니다. 강렬하고 우아한 사운드로, 이 디자인은 브라질 기업 부동산 시장 그 자체를 구현하며, 권위와 전략의 이미지를 투사합니다. 효율성과 혁신을 결합하여, 선도 기업의 시각적 이미지를 구현합니다.

The Recognition

About the A' Design Award 철상

Avesta Branding System 브랜딩 시스템, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. Avesta Branding System 브랜딩 시스템, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. Avesta Branding System 브랜딩 시스템, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
Dimensions & Packaging: Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm
Tags: Real-estate, corporate market, new business, graphic design
Production Technology: As it’s a branding system, we used the regular tools for graphic design and illustration.
Design Challenge: By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.

Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.

Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients.
Inspiration: Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
Project Duration: The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
Image Credits: Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.