Adam Miller - Hot Wheels RC Design Team의 Hot Wheels Monster Truck RC 장난감 리모컨

디자이너 Adam Miller - Hot Wheels RC Design Team의 작품 Hot Wheels Monster Truck RC 장난감 리모컨은(는) 매우 권위 있는 2025 A' Design Award 은상의 완구, 게임 및 취미 제품 디자인 부문에서 탁월한 수상작입니다.

은완구· 2025

Hot Wheels Monster Truck RC 장난감 리모컨

디자이너: Adam Miller - Hot Wheels RC Design Team

클라이언트: Mattel Inc.

완구 부문 A' Design Award 은상 수상작

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사이트 방문 A' Design Award에서 보기 보도 자료 수상 배지

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Hot Wheels Monster Truck RC 장난감 리모컨 소개

핫휠 몬스터 트럭 RC는 장난감 자동차용 리모컨입니다. 이 컨트롤러는 기존 무선 조종 놀이 애호가는 물론, 다양한 이동성 및 손 조작 능력이 필요한 사용자를 위해 제작되었습니다. 하나의 큰 버튼으로 스턴트 기능이 작동합니다. 방향 조작부는 크게 설계되었으며 명확한 화살표로 표시되어 있습니다. 컨트롤러는 손에 쥐고 사용하거나, 목걸이 끈에 연결하거나, 평평한 표면에 세워 놓고 사용할 수 있습니다. 개발 과정은 인간 중심 디자인 방법론, 전문가 인터뷰, 그리고 어린이를 대상으로 한 반복 테스트를 거쳐 진행되었습니다.

수상 인정

A' Design Award 은상 소개

Hot Wheels Monster Truck RC 장난감 리모컨, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Hot Wheels Monster Truck RC 장난감 리모컨, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Hot Wheels Monster Truck RC 장난감 리모컨, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

디자인 비하인드

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디자이너가 제공한 크레딧, 팀원 및 기술 세부 사항.

고유 특성: The new Hot Wheels Monster Truck RC Controller delivers the excitement of RC play to core fans, yet is inclusive of new users who may have a variety of unique mobility and dexterity needs.
치수 및 패키징: 95mm x 42mm x 68mm (measured from the controller battery door to the thumbsticks).

The vehicle dimensions that will work with this controller vary, but will be included with models ~ 350mm long x 200mm wide x 200mm tall.
태그: accessibility, inclusivity, play, design, inclusive design, user centered design, human centered design, special needs, empower, fun
생산 기술: Human Centered Design methodologies were employed to put Hot Wheels RC’s target users at the center of the design work. Extensive user-testing, idea iteration and additional validation practices were followed to ensure exciting RC play can be delivered to both existing audiences and users with special needs.
디자인 과제: The challenge was to deliver exciting RC play that is easy and fun for all abilities. This meant maintaining fun and intuitive RC controls for existing Hot Wheels RC audiences while expanding usability to fans with a variety of mobility and dexterity needs. Understanding that not everyone plays the same way presents the challenge of identifying core barriers to play that exist for a wide range of users, and addressing them all inclusively. Challenge Accepted.
연구: The Accessible Play Challenge was launched across Mattel Design teams and was judged by Design leadership. Winning concepts, like the HW Monster Truck RC Controller, then entered into a Design Sprint phase, which required divergent brainstorming, interviews with subject matter experts, (in this case, special needs educators), and iterative testing with children with a variety of mobility and dexterity needs to refine and validate the design.
영감: Mattel is celebrating its 80th Anniversary as the world’s most trusted toy and entertainment company, home to the world's biggest brands, like Hot Wheels, Barbie, Uno, and more. Mattel is driven to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play. Understanding that not everyone plays the same way, Hot Wheels design and development teams have embarked on a mission to reimagine existing toys with inclusivity at the core, so the company can deliver on its purpose: empowering generations to explore the wonder of childhood and reach their full potential, for all.
프로젝트 기간: The project started in 2023 as an accessible toy design challenge. As a finalist in that challenge, the Accessible RC Controller concept then entered a robust design sprint and user testing phase to challenge assumptions, unlock innovation, and deliver play for ALL. The finished product will launch Fall 2025.
운영 흐름: The inclusive Hot Wheels Monster Truck RC controller was designed to increase access to the joy of RC play to users with special needs. The stunt feature can be activated by pushing a single large button, the directional controls are large and with clearly indicated directional arrows. The controller can be attached by a lanyard and operated in hand, or placed against a flat surface, allowing for greater play accessibility.
팀원: Hot Wheels RC Design Team
Gerry Cody
Adam Miller
Sam Tsui
Melissa Scanlan
Amanda Verzini
이미지 출처: Image #1: Photographer Adam Miller, Hero Shot, 2025. Image #2: Photographer Adam Miller, Activation Shot, 2025. Image #3: Photographer Adam Miller, Supplemental Shot, 2025.
Video credits: Videographer Adam Miller, Accessible Controller, 2025.