Fertile Soil Wish Fertilizer Design 비료 패키지 by Mingrui Duan

Fertile Soil Wish Fertilizer Design 비료 패키지 by Mingrui Duan is a highly esteemed winner of the very prestigious 2026 A' Design Award 동상 in 패키징 디자인 Competition Category.

동패키징· 2026

Fertile Soil Wish Fertilizer Design 비료 패키지

by Mingrui Duan

Client: Duan Mingrui

A' Design Award 동상 Winner in 패키징 Category

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View at A' Design Award Press Release Award Badge

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The Design

About Fertile Soil Wish Fertilizer Design 비료 패키지

'비옥한 토양의 소원' 비료 디자인은 가정 원예용 비료를 위한 패키지이다. 외부 상자는 일본 전통 에마(絵馬), 즉 소원을 적는 나무패의 형태를 취하며, 잎사귀 모티프와 '오마모리'라는 문구를 담고 있다. 상자 안의 비료는 별 모양 정제로 압축되어 흙에 직접 꽂아 사용하므로 플라스틱 포장이 필요하지 않다. 상자는 지속 가능한 목재로 제작되어 재사용이 가능하며 화분 위에 걸어 둘 수 있고, 이후에는 리필용 정제만 구입하면 된다. 컬러 코드를 통해 꽃, 다육식물 등 식물 종류별 제품을 구분할 수 있다.

The Recognition

About the A' Design Award 동상

Fertile Soil Wish Fertilizer Design 비료 패키지, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Fertile Soil Wish Fertilizer Design 비료 패키지, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Fertile Soil Wish Fertilizer Design 비료 패키지, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This fertilizer packaging focuses on protection and prayer, merging traditional Japanese lucky charms like ema (votive tablets), lucky stars, and omamori (amulets). Innovations, including the outer box shaped like an ema and the fertilizer tablets formed into lucky stars, turn it into a vessel for personal wishes. A leaf motif on the outer box conveys nurture and care for plants, and a color coded product line (red for flowers, bluish green for succulents, etc.) meets diverse gardening needs.
Dimensions & Packaging: product dimensions, 130 mm x 100 mm x 35 mm
Tags: Japanese Home Gardening Fertilizer Packaging, Protection and Wishing, Traditional, Japanese Culture of Wishing, Ema, Lucky Star, Omamori, Wood Material for a Sustainable Cycle
Production Technology: The fertilizer is compacted into star shaped tablets for direct use. Simply place a tablet in the soil and it begins to work. This approach eliminates the need for plastic packaging and helps reduce environmental impact. The outer box is crafted from sustainable wood, making it reusable. Users only need to buy refill tablets, which lowers costs and waste in the long run. This not only extends the lifecycle of the packaging but also promotes environmental responsibility.
Design Challenge: The challenge was to honor Japanese cultural identity and appeal to younger audiences who seek modern expressions of tradition. The design responds by creating a unique wishing ritual that fosters emotional connection. Focusing on innovative cultural integration, it reinterprets iconic symbols such as ema, lucky stars, and omamori through a modern lens. Practicality, emotion, and culture converge in this design, redefining how culture can bring value to the global agricultural supplies industry.
Research: The designer identified that Japanese home gardeners are looking not only for plant nutrition but also for a way to express their hopes for healthy plant growth. In response, this packaging design draws from iconic Japanese lucky charms, including ema, origami lucky stars, and omamori. More than just visual elements, they imbue the product with a sense of protection and aspiration. Each time users apply the fertilizer, the act becomes a heartfelt dialogue between them and their plants.
Inspiration: The design draws from iconic Japanese lucky charms like the ema, lucky stars, and omamori, carrying cultural meanings of wishing and protection. The outer box mirrors the shape of a traditional ema, evoking the ritual of making wishes and giving thanks. Inside, the fertilizer tablets are formed into origami lucky stars, which symbolize wishes and good fortune. The word omamori on the front of the box further enhances the meaning, bringing a stronger sense of emotional connection and care.
Project Duration: The project took place in Tokyo between April and July of 2025.
Operation Flow: The packaging combines practical use with emotional value, giving users not only functional benefits but also a way to express their wishes. The wooden box can be hung above a plant pot for storage and display. For fertilizing, users just need to open the box, take out a star shaped tablet, and place it in the soil. More than routine tasks, the whole process becomes a ritual, like making a wish for plants to thrive. In this way, the hope of each user is seamlessly connected with plant growth.