Ecopuzzle Guard 재사용 가능한 패키징 by Wei Bai, Lvhan Chen and Rubo Chen is a highly esteemed winner of the very prestigious 2026 A' Design Award 동상 in 패키징 디자인 Competition Category.
동패키징· 2026
Ecopuzzle Guard 재사용 가능한 패키징
by Wei Bai, Lvhan Chen and Rubo Chen
Client: Shenzhen Hello Tech Energy Co.,Ltd
A' Design Award 동상 Winner in 패키징 Category
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The Design
About Ecopuzzle Guard 재사용 가능한 패키징
에코퍼즐 가드(Ecopuzzle Guard)는 휴대용 전원 제품을 위한 재사용 가능한 패키징 디자인입니다. 패키지는 수성 코팅 처리된 100% 재생 골판지 한 장을 재단하여 제작됩니다. 개봉 후에는 상단 뚜껑에서 구성 요소를 분리한 뒤 별도의 도구 없이 끼워 맞출 수 있습니다. 이 조각들은 텐트 캠핑, 캠핑카 여행, 가정용 비상 전원이라는 세 가지 퍼즐 형태의 장면을 완성합니다. 조립된 결과물은 데스크톱 디스플레이로 활용할 수 있어 패키징의 수명을 연장합니다. 이 디자인은 보호 기능, 인터랙션, 재사용성을 결합하여 폐기물을 줄이고자 합니다.
The Recognition
About the A' Design Award 동상
Ecopuzzle Guard 재사용 가능한 패키징, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Ecopuzzle Guard 재사용 가능한 패키징, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Ecopuzzle Guard 재사용 가능한 패키징, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This packaging can be disassembled into three puzzle like scenarios: tent camping, RV travel, and home backup power, aligning with the brand's positioning directly linking the product to its applications. Tool free snap fit assembly suits mass production and easy to get start. The assembled product can serve as a desktop ornament, extending the packaging lifecycle, integrating protection, interaction, and reuse, thereby enhancing brand value and user engagement.
- Dimensions & Packaging
- Height 85mm x Width 320mm x Depth 260mm
- Tags
- Multifunctional design, Sustainability, Interactivity, Innovative design, Recyclable materials
- Production Technology
- 1. Material Selection: Constructed from 100% recycled corrugated cardboard with a water based eco friendly coating, tested and verified for sufficient strength and durability.
2. Production Process: Employing a single-sheet die-cutting process, each piece is formed in one cut. This facilitates easy handling during assembly and features multiple cut lines and tabs, allowing users to effortlessly obtain puzzle pieces and assemble them. - Design Challenge
- The greatest challenge in this design lies in achieving a triple balance: protecting, ensuring puzzle interactivity, and maintaining mass production feasibility.
We balanced eco-conscious design with brand storytelling that ensuring stable corrugated paper structures while simplifying assembly and integrating core product scenarios. Additionally, constrained by mass production dieline cutting precision, complex puzzle structures required precise alignment with existing production lines. Through computer simulations, we progressively optimized the structure and adjusted snap dimensions for dieline cutting, ultimately achieving all three objectives. - Research
- This applied mixed design research addresses the solar panel packaging dilemma of balancing protection, eco-friendliness and user experience. We created a one-piece recyclable corrugated packaging with puzzle-style reuse, tested via user research, structural simulation and prototyping. The design works well in protection, is easy to assemble, cuts mass production costs, boosts brand differentiation, reduces waste and offers new ideas for new energy product packaging.
- Inspiration
- This project was inspired by focus on sustainability, user experience, and differentiation. We believe that packaging must not only provide robust protection but also serve as an extension of our brand philosophy. To achieve this, we adopted a single sheet structural design to practice environmental stewardship. Through puzzle-like reuse, the packaging enables multiple uses, reducing waste at its source. This transforms the unboxing experience into a scenario based interactive experience.
- Project Duration
- The project started in July 2024 in ShenZhen and finished in December 2024 in ShenZhen
- Operation Flow
- The core interaction of this packaging transforms users from passive unboxing to active creation, achieved through a three-step conversion process:
1. Unboxing: Upon receiving the product, open the packaging and remove the puzzle components from the top lid.
2. Assembly Interaction: Snap the components together by aligning their tabs to form a randomly generated scene display piece a fun, interactive experience that mirrors the product's usage scenario.
3. Reuse: The assembled piece can be used as a long term desktop display, extending the packaging's lifespan. - Team Members
- Wei Bai, Lvhan Chen and Rubo Chen
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