United Cinemas Urawa 시네마 컴플렉스 by Ichiro Katami and Kunihisa Akiyama

United Cinemas Urawa 시네마 컴플렉스 by Ichiro Katami and Kunihisa Akiyama is a highly esteemed winner of the very prestigious 2018 A' Design Award 동상 in 인테리어 공간 및 전시 디자인 Competition Category.

동인테리어· 2018

United Cinemas Urawa 시네마 컴플렉스

by Ichiro Katami and Kunihisa Akiyama

Client: Unite Cinemas Co., Ltd

A' Design Award 동상 Winner in 인테리어 Category

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Colors

The Design

About United Cinemas Urawa 시네마 컴플렉스

시네마 로비, 복도의 벽과 천장은 화이트로 도장되었으며 카펫은 블랙입니다. 영사실은 유리로 마감되어 고객들이 실제 작업 중인 영사기와 엔지니어를 볼 수 있습니다. 영사 박물관이 있으며, 35mm 필름 영사기, 제논 램프, 35mm 필름과 70mm 필름, 오픈 릴 그리고 도구들을 전시하고 있습니다. 영화에 관한 서적 500권을 보유한 시네마 라이브러리 카페가 마련되어 있습니다. 이러한 요소들은 고객들의 지적 호기심을 자극하며, 세련된 인테리어 공간은 이들을 조화롭게 통합하는 역할을 합니다.

The Recognition

About the A' Design Award 동상

United Cinemas Urawa 시네마 컴플렉스, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. United Cinemas Urawa 시네마 컴플렉스, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. United Cinemas Urawa 시네마 컴플렉스, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The snow-white lobby like art museum welcomes guests and makes them wonder this place really a cinema because it has white walls, white ceiling, and dark tone floor. Guests can see the glass-in projection room, which becomes 70 meters, so they find how movies are projected and equipment as projectors, films, xenon lamps which is exhibited with instructions, and other tools. We call them the Cinema Museum. There also is the Library Cafe, which contains 1000 books related in movies, is open for every customers and they can get involved in the world of movies with cup of coffee relaxing in cinema chairs.
Dimensions & Packaging: 9 Screens, 7,131 sqm., Total capacity 1665 seats
Tags: Cinema, Cinema Museum, Library Cafe, Movie, Urawa
Production Technology: We used high performance Acrylic resin emulsion white paint for antifouling. We used the glass for projection room's long wall. The smoke glass has some shading rate to come over the dilemma that we have to cut the beam from customers, but want to show them the projector.
Design Challenge: The projection rooms placed in the backyards and guests have no chance to see it usually. However, we rethought such orthodox idea and made them one of the main character of here. To do so, various things had to be changed such as the smoke glass wall and staff operations was not exceptional. For instance, the projection engineers should not be conspicuous generally, but the glassed-room makes them impossible to be unknown. As long as such situation, we put the red clothes on them so they shall be stand out. So, the flexible idea and approach to make everything be harmonized is the hardest part of this project.
Research: The building has shopping tenants from basement floor to 5th floor, and 6th and 7th floor occupied by the Cinema and above is City Library. In such location, I believed that the Cinema should make relationship among whole building, not a tenant exists on its own, and it is possible. Thus there should be casual space where fashion-conscious customers visiting clothing stores will come, and should have setups that the visitors of the City Library drop in.
Inspiration: Having the good relationship with the shopping mall which contains City Library was the beginning of this project. People who visit the building are highly sensitive and full of intellectual curiosity. Considering the movies as intellectual content, cinemas can be place satisfies such people as libraries or Museums, not just a place watching movies. Such place must be cozy and comfortable for adults but not like uplifting and exciting that was usual interior design for cinemas.
Project Duration: The project started in 2005 and finished in 2007 in Saitama, JAPAN
Operation Flow: This cinema is designed to connect a formal faculty,the City Library, and fashionable place, Shopping mall. To make Cinema not divided, or isolated from public space, it has no noticeable facade so customers can walk through the lobby and take rest with no movie tickets. Also, people in the Library Cafe can enjoy their reading with a cup of coffee and muffin, that prohibited in usual libraries. The Library is specialized in movies with 1000 books that satisfy people who want to know more about movie. Everyone can use the Library Cafe without movie ticket so they feel free to visit cinema to just drink coffee for taking a rest from shopping or asking for a bite of muffin from the City Library and it makes the building lively.
Team Members: Interior Design: Ichiro Katami
Graphic and Sign Design: Naoyuki Suzuki
Book Select: Yataro Matsuura
Cafe Adviser: Sadahiro Nakamura
Architect: Kenichi Miyake
Art Direction: Kunihisa Akiyama
Image Credits: Noriyuki Yano/ Nacasa and Partners Inc.