Meland 키즈 클럽 by Xiang Li is a highly esteemed winner of the very prestigious 2020 A' Design Award 금상 in 인테리어 공간 및 전시 디자인 Competition Category.

금인테리어· 2020

Meland 키즈 클럽

by Xiang Li

Client: X+Living

A' Design Award 금상 Winner in 인테리어 Category

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Verified Award Winner
Verify Award Status for #89336

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Colors

The Design

About Meland 키즈 클럽

전체 프로젝트는 테마 부모-자녀 실내 놀이터의 우수한 표현을 완료하여 유선형 및 공간 내러티브에서 높은 수준의 완전성과 일관성을 보여줍니다. 미묘한 라인 디자인은 다양한 기능 영역을 연결하고 방문자 흐름의 합리성을 실현합니다. 공간의 내러티브는 완전한 플롯을 통해 서로 다른 공간을 연결하고 소비자가 부모-자녀 상호 작용의 멋진 여정을 경험하도록 유도합니다.

The Recognition

About the A' Design Award 금상

Meland 키즈 클럽, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Meland 키즈 클럽, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Meland 키즈 클럽, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Each functional area is like a different part of the city and has its own design style. For example, the ball pool is located in the southwest corner of the plane space, like an undeveloped jungle at the edge of the city. The space adopts a rich and dramatic stage color, which outlines the mystery and grotesqueness of Grimm's fairy tale. Meanwhile, the houses simulating the architectural design of the Potala Palace have increased the streamlined feel of the entire space.
Dimensions & Packaging: The floor area of the project is 3100 sqm.
Tags: Li Xiang, entertainment, leisure park, indoor playground, children
Production Technology: The car-shaped shoe cabinets are interlaced and arranged in a row, which not only added a sense of dynamics to the space of the static life, but also quickly mobilized consumer curiosity and attracted their attention to the next space. The chimney-like columns in the restaurant are covered with transparent pale pink bubbles. Inside the bubble is the play area for the children, and the dining tables are distributed around the bubbles. It makes it easier for parents to look after the children while making reasonable use of the space.
Design Challenge: The high ceiling of the main funtional area has enabled the designer to play her imagination and creativity. However, it also increased the difficulty of construction. Therefore, to well balance the aesthetics and funtion and make the fantastic imagination come ture has been a real challenge to the designer.
Research: With the increasing demand for consumer experiences, the kids park is no longer just a place to entertain, but also a place for parent-child interaction and immersive experiences. Designers have abandoned the traditional design approach of relying on finished entertainment facilities, and rebuilt a perfect consumer experience which fully considers and meets the psychological needs of diverse target groups.
Inspiration: The designing concept of this project is City. Simulating the construction of a city, the designer skillfully connects all the functional areas. Parents and children may feel like exploring and playing in a real city here. Through the space narrative, the designer has created a mysterious land where the imagination of children could be fully inspired. The recurrent design element, clock, is a metaphor in the space through which the designer intend to remind the parents to cherish the time spent with their children.
Project Duration: The project finished in June 2019 in Wuhan, China.
Operation Flow: Designers have abandoned the traditional design approach of relying on finished entertainment facilities, and rebuilt a perfect consumer experience which fully considers and meets the psychological needs of diverse target groups. The MELAND Club has become not only a large parent-child indoor playground, but also a dreamland that breaks through the imagination boundary between adults and children and a memory album that preserves the good times of parents and children.
Patents: Copyrights belong to Shao Feng, 2019.
Team Members: Designer: Li Xiang
Project manager: Fan Chen
Project manager: Zhang Wenji
Image Credits: Image#1: Photographer Shao Feng, Meland Club, 2019.
Image#2: Photographer Shao Feng, Meland Club, 2019.
Image#3: Photographer Shao Feng, Meland Club, 2019.
Image#4: Photographer Shao Feng, Meland Club, 2019.
Image#5: Photographer Shao Feng, Meland Club, 2019.